The 2017 Camaro, which begins arriving at Chevrolet dealerships this summer, competes against such models as the Dodge Challenger, Hyundai Genesis coupe and Nissan 370Z, as well as its traditional rival, the Ford Mustang.
A 50th Anniversary Edition of the 2017 Camaro with a Nightfall Gray Metallic paint treatment will be a showroom centerpiece and every 2017 Camaro will feature anniversary badging.
Chevrolet has not announced pricing on the 2017 Camaro.
The Dream Cruise, scheduled for Saturday, August 20, 2016, will be the center of Camaro-related activities that include a tour of the model's plant in nearby Lansing, a "Camaros and Coffee" event in Detroit and a special Camaro heritage display at the Dream Cruise itself.
The 45-minute plant tours, running from 7 a.m. until 3:30 p.m. on August 18, will give Camaro owners and enthusiasts the chance to see where their favorite sports model is built and hear talks by those who build it. Other activities include a Camaro-only parking area, heritage display, food vendors and a tent selling 50th-anniversary merchandise.
"Camaros and Coffee," on August 19 starting at 7:30 a.m., begins at the Joe Louis Arena parking lot in Detroit and is open to anyone with a Camaro. After coffee, the 2017 50th Anniversary Edition Camaros will lead participants down Woodward Avenue, where they'll travel the cruise route into the afternoon.
During the Dream Cruise, the Chevrolet site in Birmingham will host a special Camaro heritage display, expected to feature a number of classic examples, as well as the new 2017 Camaro ZL1 and 1LE models.
"Over the past half-century, the Camaro has fostered enthusiasm, camaraderie and memories like few other vehicles," said Steve Majoros, marketing director of Chevrolet Cars and Crossovers, in a statement. "It's a passion Chevrolet takes seriously and the activities this summer are a way of giving back to those who have made the Camaro an icon."
On June 28, 1966, Chevrolet announced the name of its new sports model, and in September of that year the world got its first look at the 1967 Camaro, GM's answer to the popular Ford Mustang.
Legend has it that when asked by the press the meaning of the name "Camaro," some Chevrolet personnel reportedly answered that it was "a small, vicious animal that ate Mustangs."
That first Camaro coupe had a base MSRP of $2,466. A convertible was also available, and buyers could add some pizzazz with the RS appearance trim level and the SS performance package.
Engine options included a larger 155-horsepower six (up from the standard 140), a small-block 327-cubic-inch V8 rated at 275 hp, or two versions of the 396-cubic-inch big-block V8 conservatively rated at either 325 or 375 hp.
Available transmissions included wide- and short-ratio, three- and four-speed manual gearboxes and the two-speed Powerglide automatic.
Fans can find more information and keep up to date on Dream Cruise activities at the Camaro 50th Anniversary site.
Edmunds says: Camaro enthusiasts can bring their cars and take part in some Dream Cruise activities while checking out the 2017 Chevrolet Camaro models.