- Busam Nissan in Cincinnati, Ohio, has a track record of support for community groups, health and education charities in particular.
- Recently, Busam Nissan custom-wrapped three 2014 Nissan Versa Note hatchbacks and presented them as gifts to the local Literacy Network.
- The Versa Notes, decorated in the company's blue-and-pink logo, will drive around town for three years under the lease donation from the dealership.
CINCINNATI, Ohio — Busam Nissan has sponsored breast-cancer events, pet-adoption efforts, and many other community projects. This year, it outdid itself by donating the three-year lease of three 2014 Nissan Versa Note hatchbacks to staffers of the local Literacy Network of Greater Cincinnati.
Marketing staffer Brian Cornwell of Busam Nissan told Edmunds: "We had the vehicles wrapped and they look amazing."
The Versa Note cars' wraps are an eye-catching design in bright blue and pink, the colors and logo of the local organization.
The Literacy Network offers programs to elementary-age students, encouraging them to read more through its Winners Read program as well as offering a Basic Reading Program for those experiencing difficulty learning to read. Reading classes for adults and a Literacy Hotline that takes 1,500 calls a year are other efforts of the charity.
Busam Nissan dealer John Busam sits on the board and expressed admiration for the way the Literacy Network managed to balance a tight budget two years in a row, saying, "I want everyone who sees the cars to know there is help available?and there are volunteer opportunities as well. Everyone can play a role."
"These cars are literally a vehicle" to help improve literacy in the Cincinnati area, Busam
The Literacy Network's president, vice-president, and grant writer will each be driving the Versa Notes for three years under terms of the donation, Cornwell said.
Busam Nissan made another donation just last month: It gave high-end CPR training mannequins to the local Sharonville Fire Department in August.
Busam Nissan is part of a dealership group that has operated in Cincinnati since 1909, now in its fourth generation of continuous family ownership.
Edmunds says: Good things seem to come in threes at this charity-focused dealership.