- Volvo is planning to launch nine new models in the next four years, starting with the 2016 XC90 SUV.
- Volvo 90-series and 60-series models will be built on the new Scalable Product Architecture (SPA) platform.
- The 40-series models will be built on the C-segment modular architecture (CMA) platform shared with Geely.
STOCKHOLM, Sweden — Volvo is set to debut up to nine new models over the next four years as the company completely overhauls its lineup. The 2016 Volvo XC90, unveiled this week in Stockholm, will come first, followed by an S90 sedan and a V90 wagon. These models will be built on Volvo's new Volvo's Scalable Product Architecture (SPA) platform, which is unique to the brand.
A modified version of SPA will also form the basis of the replacement for the S60, V60 and XC60. All three will compete head-on with the equivalent models from Audi, BMW and Mercedes. There will also be Cross Country variants of the wagons.
The smaller 40-series models will be built on a new C-segment modular architecture (CMA) platform, which will be developed by Volvo in Sweden but shared with parent brand Geely. This series will also include a sedan, wagon and a compact crossover, a segment that Volvo believes offers huge opportunity for growth.
In line with the new XC90, the larger vehicles will be offered with four-cylinder engines, although the 40-series models are likely to employ a three-cylinder version of the same unit.
According to Lex Kerssemakers, Volvo's senior vice president of product strategy, there is opportunity for a 40-series with a plug-in hybrid powertrain.
"This is a technology in which we strongly believe," he told Edmunds. The platform would also allow for the development of an all-electric car, but Kerssemakers does not believe that enough demand currently exists for such a model.
This new vehicle blitz is part of Volvo's bid to achieve an annual production volume of 800,000 units, almost double today's sales.
Edmunds says: Be in no doubt, Volvo and its Chinese backers are getting serious.