In the first week of January, while the rest of the country is trying to stick to New Year's resolutions and figure out new gadgets given as gifts over the holidays, the consumer electronics industry convenes in Las Vegas to showcase what's up next in tech. The International Consumer Electronics Show (CES) is a sprawling convention that ranks among the biggest in the world, and car electronics continue to play an increasingly larger role in the extravaganza.
While aftermarket manufacturers dominated CES for years, automakers and their suppliers have begun using CES as a high-profile setting to introduce key new technologies. Two years ago Ford chose the occasion to launch its Microsoft-powered Sync system, with Bill Gates making it part of his CES keynote address. Last year, GM Chairman Rick Wagoner became the first auto-industry exec to deliver a keynote, while this year Ford CEO Alan Mulally used the occasion to highlight the new features of Sync 2.0.