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Customer Reviews of Irwin Ford Lincoln

Review type:

Overall rating

4.2
4.2 out of 5 stars

(5 reviews)


Customer recommendations:

Yes (4)|No (1)

Go See Jeremy at Irwin!

5 out of 5 starsby Deb W on 03/10/2026

I just bought a new Lincoln Nautilus from Jeremy. He helped me through every step in the purchase process with expertise and patience. He spent a great deal of time helping me get to know my vehicle and how it operates.I would turn around and buy another vehicle from him at Irwin In a heartbeat!
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5 reviews
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  • Go See Jeremy at Irwin!

    5 out of 5 starsby Deb W on 03/10/2026

    I just bought a new Lincoln Nautilus from Jeremy. He helped me through every step in the purchase process with expertise and patience. He spent a great deal of time helping me get to know my vehicle and how it operates.I would turn around and buy another vehicle from him at Irwin In a heartbeat!
  • Great experience buying our Tundra from Michelle

    5 out of 5 starsby Acadia on 02/21/2026

    My husband and I purchased a Toyota Tundra from Michelle at Irwin today. We had a great experience from start to finish with every person involved. We would definitely shop here again.
  • Expectation of Trust and Confidence

    5 out of 5 starsby John B on 11/22/2025

    When I set out to find and purchase my dream truck—a 2025 F-150 King Ranch, a model with all the features of a Platinum but with a sticker price closer to a Lariat—I discovered that only a few dealers in New England had one in stock. Fortunately for me, Irwin Ford was one of them. My second stroke of luck was being paired with Sales Associate Jeremy Cates. Jeremy consistently made himself available to answer my many questions before, during, and after the purchase of my King Ranch. His communication has always been timely, clear, and concise. I can honestly recommend that if you find your dream vehicle at the Irwin Ford location at 59 Bisson Ave, Laconia, you should reach out to Jeremy [contact info removed]
  • Jeremy in Sales is Very Helpful!

    5 out of 5 starsby Wendell Geri MacDonald on 11/13/2025

    Jeremy Cates was a big help in me purchasing 2023 Tacoma. He helped me from purchasing and setting all my settings in the truck. I would highly recommend him as a sales person.
  • NY Customer ZERO STARS

    1 out of 5 starsby NY Customer on 06/11/2025

    My husband drove over 6 hours after an agreed trade in and purchase price. We had insurance set up to start and the loan with a cashiers check for the purchase. They tried to bait and switch. Changed all agreeed prices. Horrible customer service!!! How can you do this after the customer drove from out of state and took the day off from work! My husband was a general manager of a ford dealership previously. This is the worst and most unprofessional dealership we have ever dealt with. Do NOT do business here. We have never had a problem with any other purchase of a vehicle. He worked with James, Alexis and the Sales Manager Chase. They are clueless!!! Rude, lied to us and wasted our time and money. They are far from a good rated dealership!!!
The following reviews are more than two years old. They are not included in the overall rating.
90 reviews

  • Happy camper

    5 out of 5 starsby L Messina on 09/02/2021

    I was very satisfied with the service I received at the Irwin Ford dealership in Laconia, NH today! I was especially satisfied with the service I received from Ed Withrow at the dealership. He is extremely courteous, helpful and knowledgeable! I highly recommend him and the dealership!

  • Free Oil Change and Car Wash.

    5 out of 5 starsby Jose C 2021 on 07/29/2021

    I love that Irwin Ford gives me three free oil and filter changes and three free cat washes during my 3 year lease agreement. Hollis made sure my service was done right on schedule and I had my SUV back at the promised time.

  • 2011 Toyota Tacoma transmission

    5 out of 5 starsby Tom Lopardo on 07/28/2021

    Rich Facteau keep me abreast of the situation as the repairs progressed. Very professional and courteous.

  • Bill Salta is a great asset to Irwin’s AND to the customer!

    5 out of 5 starsby Bill Reed on 07/27/2021

    From what I have observed in many visits and use of various depts. Irwin’s is a top rate firm!

  • Excellent service, as usual.

    5 out of 5 starsby Dave T on 07/14/2021

    Just received excellent and quick LOF and tire rotation from bill Salta's crew at Quick Lane. This is typical for them.

  • Thanks to Eddie

    5 out of 5 starsby Brenda Ganong on 06/20/2021
    updated 06/29/2021

    Drop my Escape off at 7:00 am for a 2:40 pm appointment. Asked Ed to call if the vehicle got done earlier, stated they were busy and short handed. ( understandable, who isn’t these days) I said no problem my appointment isn’t till later. To my surprise, Ed called around 11:15 to let me know my Escape was ready and I had Ford rewards so the total charge was $0. Thank you Ed. Really do appreciate your help. Also, the courtesy driver was awesome. Picked me up to get my vehicle. Thanks again!!

  • Lincoln Nautilus

    5 out of 5 starsby Lincoln Nautilus on 06/14/2021

    Quality, fast and courteous.
  • Hot Truck service

    5 out of 5 starsby LDL46 on 06/09/2021

    The basic service was performed oil/filter, tire rotation etc. I enjoy going to Irwin they have great employees, thank you Hollis McMullen. see you in 5,000 miles.
  • Nicks

    5 out of 5 starsby Nick on 06/01/2021

    Comfortable waiting area
  • Quick Lane- Bill Salta is the best!

    5 out of 5 starsby NY Girl on 04/21/2021

    While avoiding an animal I hit a curb very hard. Put a hole in my tire. Called Quick Lane and spoke to Bill at 8am who said he would order a tire and have it by 3pm same day. I arrived back at 3:15 pm and by 4:05 I had a new tire on the car and a complete 4 wheel alignment ( the wheel that hit the curb was badly out of alignment .) My husband came with me to ensure I had a good experience and when he saw Bill Salta who he knew from many years as a customer of Salta Tires said “ Don’t worry you’re in good hands”, and I was. I had a very different experience at Irwin’s main service dept. When I expressed my concern to Bill that maybe I had damaged the rim he took the time to look at the rim with me and explained it was just cosmetic damage. I’ll be using Quick Lane for all basic service needs with my Lincoln.
  • Fast and friendly

    5 out of 5 starsby J Horne on 03/04/2021

    Fast friendly and efficient. I also appreciate having the paperwork ready as soon as your vehicle is ready to go. My work was done at quick lane.
  • Good service always

    5 out of 5 starsby Jack Glazebrook on 01/26/2021
    updated 02/02/2021

    I like the professional staff-
  • Good. Service

    5 out of 5 starsby Pattie Frizzle on 12/09/2020

    Rich Boch was very professional, and my service was completed in a timely manner.
  • winter tires

    5 out of 5 starsby 2018 Ford Ecosport on 11/22/2020

    Bill Salta at QuickLane made the process so easy,who wouldn't want to work with a place like that!!!
  • Registration inspection and recall inspection

    5 out of 5 starsby Lincoln Service Review on 09/18/2020

    I always take my car to Irwin for any needs it may have, I bought it there and that's the only place I will take it now. They are efficient, attentive, and friendly and helpful with any questions I have. Won't go anywhere else. See Ed Withrow when you go.
  • Excellent experience

    5 out of 5 starsby Scott H on 09/01/2020

    Bill Salta and team is top notch. I moved to the area 2 years ago and have always had an excellent experience at Irwin’s Quick Lane. From the initial phone call to schedule an appointment thru to the pick-up of the vehicle I always know what to expect. Excellent customer experience and service. Thank you!
About our dealership

The Answer Is Simple Here...

When it comes to finding a place to buy your new car, SUV, or truck here in Laconia, NH, it’s all about finding a place that you’ll want to keep coming back to. And at Irwin Ford, we want to make that decision simple.

We do that by sticking to the rules that have governed our business since we started in 1951. To us, it’s all about treating you like a friend, offering low and transparent pricing, and making our community the priority. When you buy at Irwin Ford, you’ll know that you’re buying from a dealership that you can trust and you’ll keep coming back to.

We Treat You Like A Friend, Plain and Simple..

One of our biggest rules has always been to treat our customers the way we’d like to be treated. We do that by creating a friendly atmosphere where you feel comfortable and confident, from sales to service. You’ll enjoy your experience with our friendly product specialists, who can’t wait to pass their knowledge along.

Amenities
  • Cable Television
  • Collision Repair/Body Shop
  • Customer Lounge Area
  • Authorized Parts Store