2024 Rolls-Royce Phantom

The 2024 Rolls-Royce Phantom is an apex predator's apex predator. It sits at the top of the Rolls-Royce lineup with an eye-watering starting price, a stunning V12 engine, and an interior that is unmatched for its style and choice of materials. It returns unchanged for 2024 after receiving a slight refresh a year ago. The Phantom remains seemingly endlessly customizable, as is expected by those who can afford it.

The Rolls-Royce Phantom is powered by a twin-turbo V12 engine that generates 563 horsepower and 664 lb-ft of torque. Finding a V12 under the hood has never been common, exactly, but it's starting to feel like an endangered species given how few vehicles have one available. If possible, that puts the Phantom in even more rarefied air because of the massive engine at its disposal.

If spending half a million dollars on a sedan isn't your idea of a good time, you might consider the Bentley Flying Spur. You still get a powerful turbocharged V12 and it's still quite luxurious, just not to the extent of the Phantom. Want a Rolls-Royce but aren't sold on a sedan? Look at the Rolls-Royce Cullinan, the only SUV offered by the company. It too offers plenty of customization and luxury.