What is the Spectre?
Rolls-Royces have always been about smooth, near-silent propulsion. Since the brand came under the BMW umbrella in 2003, that has come from a V12 engine. But aside from sentimentality over gasoline, there are few reasons that all-electric power won't improve the characteristic R-R experience. That's where the 2024 Rolls-Royce Spectre EV comes in.
It's a very large ultra-luxury coupe, powered exclusively by a battery-electric drivetrain. In the Rolls-Royce lineup it fits between two V12s, the top-of-the-range Phantom sedan and the Cullinan SUV. It's the first EV that's so luxurious and decadent, and it signifies a major shift in buyer priority among the super-wealthy. They want sustainability, or at least the impression of it. But it's the decadent design and interior furnishing that'll doubtless appeal most. "A Rolls-Royce first, electric second," they say.