2014 Jeep Wrangler Dragon Edition Starts at $37,090 | Edmunds.com
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2014 Jeep Wrangler Dragon Edition Starts at $37,090


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Just the Facts:
  • The 2014 Jeep Wrangler Dragon Edition starts at $37,090, reflecting a $13,700 premium over the base 2014 Jeep Wrangler Sport.
  • The Jeep Wrangler Dragon Edition will go on sale in the U.S. this fall.
  • The special model is spun off the Jeep Wrangler Dragon Design Concept that debuted at the 2012 Beijing Auto Show.

AUBURN HILLS, Michigan — The 2014 Jeep Wrangler Dragon Edition starts at $37,090, including a $995 destination charge, reflecting a $13,700 premium over the base 2014 Jeep Wrangler Sport.

The base 2014 Jeep Wrangler Sport starts at $23,390, including a $995 destination charge.

The Dragon Edition, which is spun off the Wrangler Unlimited model, is $10,100 more expensive than the 2014 Wrangler Unlimited. The 2014 Jeep Wrangler Unlimited starts at $26,990, including shipping.

The special model, a major nod to Chinese culture, is the most expensive model in the 2014 Wrangler lineup. The 2014 Jeep Wrangler Rubicon 4x4 trails behind the Dragon Edition with a $31,890 price tag, including shipping.

The Jeep Wrangler Dragon Edition will go on sale in the U.S. this fall as a limited-production model.

The latest Wrangler special model is spun off the Jeep Wrangler Dragon Design Concept that debuted at the 2012 Beijing Auto Show. Chrysler said that the dragon symbolizes strength and power and is an "aspirational character normally associated with royalty." Historians say that Chinese dragons are seen as benevolent creatures, not the monsters usually associated with Western fairy tales.

"Our loyal Jeep enthusiasts asked us to build this unique Wrangler," said Mike Manley, Jeep Brand president and CEO, in a statement.

The Wrangler Dragon Edition is available only in black. Design cues include a Dark Charcoal dragon decal that snakes along the hood and driver's side of the vehicle. Other touches include a black spare tire cover with a dragon decal, 18-inch five-spoke alloy wheels and Bronze Satin Gloss exterior trim.

The cabin gets a black-and-bronze theme with Satin Bronze dragon scales on parts of the interior, including the outer seat bolsters, center console armrest and steering wheel.

The 2014 Wrangler is equipped with the 285-horsepower 3.6-liter Pentastar V6 engine.

Edmunds says: You'll pay a sizable premium to get your hands on this special model, but this extravagant appearance package is bound to be worth it those who admire dragons and Chinese culture.

Comments

  • rayzor rayzor Posts:

    All I can say is, WOW!! I want one...If only I could afford that high premium over the base model. This will sell out in no time. That dragon design is awesome!!!

  • themandarin themandarin Posts:

    Highly cheezy

  • shatner shatner Posts:

    Or they could buy their own dragon sticker and save 10,000 bucks.

  • keptman keptman Posts:

    Black and gold tackiness. This must be the 21st century equivalent of the black and gold firebird TA.

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