The Genesis GV80 isn't the brand's flagship in name; that title belongs to the ever-impressive G90 luxury sedan. However, in the U.S., the GV80 is one of Genesis' most important cars. It's the brand's biggest SUV, and in a market that's as hungry for people haulers as ever, the GV80 plays a big role in the automaker's success here. We've lauded its comfortable ride, impressive suite of standard and available tech, and solid build quality.
Other offerings in the segment like the Mercedes GLE and the BMW X5 offer up more performance and more luxury, but those models often get far, far pricier. The GV80 is for customers who value, well, value. For 2024, we don't see much changing for the GV80. It will only be the GV80's fourth model year on sale, and SUVs typically soldier on another year before receiving a major face-lift. There might be some changes to standard and optional equipment, but by and large we expect the GV80 to remain untouched.