2014 Subaru BRZ Starts at $26,390


  • 2014 Subaru BRZ Picture

    2014 Subaru BRZ Picture

    The base sticker on the 2014 Subaru BRZ — essentially a carryover car from 2013 — has crept up by $125, to $26,390. | August 26, 2013

Just the Facts:
  • The base sticker on the 2014 Subaru BRZ has crept up by $125, to $26,390.
  • The 2014 BRZ is essentially a carryover car from 2013.
  • The BRZ's sister car, the 2013 Scion FR-S, is priced from $25,255; Scion has not priced the 2014 FR-S.

CHERRY HILL, New Jersey — The base sticker on the 2014 Subaru BRZ — essentially a carryover car from 2013 — has crept up by $125, to $26,390. The change includes a hike of $100 in the suggested retail price to $25,595 plus a bump of $25 in the destination charge to $795.

The BRZ's sister car, the 2013 Scion FR-S, is priced from $25,255, including a $755 destination charge. Scion has not priced the 2014 FR-S.

The 2014 BRZ is available again in Premium and Limited versions. The price of the Limited also has jumped $125 to $28,390, including a $100 increase in the MSRP and a $25 boost in the destination charge.

An optional six-speed automatic transmission, available only on the BRZ Limited, adds $1,100 to the sticker.

Edmunds says: Subaru pretty much holds the line on BRZ pricing.

Comments

  • lions208487 lions208487 Posts:

    The BRZ is a fun car to drive, but now at this price, it would be best for any buyer to consider waiting for the EVOS spec next gen Mustang, or just pay a little more and get a WRX. I would understand the price if the 2014 model put out closer to 250 HP and 250 + ft lbs.

  • akula1 akula1 Posts:

    "but now at this price, it would be best for any buyer to consider waiting for the EVOS spec next gen Mustang, or just pay a little more and get a WRX" Excuse me, what? People should hold off on the BRZ now because the price went up only $125? Also I don't get people comparing a relatively lightweight RWD coupe to a portly AWD sedans or FWD hot hatches as if it's only logical to 'step up' from that two door coupe and pay a bit more for the AWD sedan just because it has more power. You know you really don't want that $15 piece of grilled Seabass, get the large $20 pizza because you might as well 'step up' to more calories. Ugh... I really wish people that make their auto buying decisions like this just took the bus.

  • shatner shatner Posts:

    Anybody that gets this car with an automatic should be punched in the face.

  • lions208487 lions208487 Posts:

    @akula - The BRZ was already priced too high for the base model, and I'm not comparing an already existing solid rear axle Mustang, but a Euro inspired upcoming Mustang with a possible 2.3 liter Turbo, 3.7 liter and of course 5.0 liter and finally an IRS.

  • shatner shatner Posts:

    "why would I go to Ruth Chris to get an over priced New York strip, when I can go to a local Italian steak house and pay the same for a grass fed home grown porterhouse. [non-permissible content removed]!" ____________ Because grass fed is tougher? And a Porterhouse is just a strip steak, a bone and a little bit of tenderloin?

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