2013 Dodge Dart, Domestic Models Shine in Strategic Vision Survey


  • 2013 Dodge Dart Picture

    2013 Dodge Dart Picture

    The 2013 Dodge Dart took home small-car honors in the 2013 Strategic Vision Total Quality Index. | May 14, 2013

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Just the Facts:
  • The 2013 Dodge Dart, Chrysler Town & Country, Chevrolet Traverse, Buick Enclave, Chevrolet Volt and Ford Fusion led their segments in quality, according to the 2013 Strategic Vision Total Quality Index.
  • Other class-leading U.S. models include the 2013 Chevrolet Avalanche, Chevrolet Corvette, Corvette Convertible, Chrysler 200 Convertible, Dodge Durango, GMC Yukon and Ford F-250/350.
  • For the first time in more than a decade, there were more domestic winners on the list than imports.

SAN DIEGO — The 2013 Dodge Dart, Chrysler Town & Country, Chevrolet Traverse, Buick Enclave, Chevrolet Volt and Ford Fusion are among the domestic models that led their segments in quality, according to the 2013 Strategic Vision Total Quality Index.

For the first time in more than a decade, there are more domestic winners on the list than imports. But Volkswagen Group of America was again the best overall corporation in total quality for the eighth consecutive year, the study noted. Audi tied with Lexus as the best individual brand.

Other U.S. models that led their classes are the 2013 Chevrolet Corvette, Corvette Convertible, and Avalanche, Chrysler 200 Convertible, Dodge Durango, GMC Yukon, and Ford F-250/350. In total, the domestic manufacturers placed first in 12 of 21 segments, compared to 6 of 21 on last year's list.

"There's no questioning domestic carmakers want to lead," said Strategic Vision President Alexander Edwards. "Don't misunderstand, imports like Hyundai are a force to be reckoned with, and Toyota has regrouped with Total Quality winners Lexus LS, Tacoma and FJ Cruiser. However, domestics are running in the tight race also."

In other noteworthy results, the Hyundai Genesis and Audi A4 tied for best near-luxury car, the study said, while the Volkswagen CC took home larger-car honors.

Research firm Strategic Vision, which has published its Total Quality Index since 1995, not only surveys the number of problems experienced with the vehicle but also takes into account a broader range of factors. When it polled 17,568 buyers of 2013 models, Strategic Visions asked about 155 aspects of vehicle ownership, including how important those problems were and how the owners felt about the dealership experience.

Edmunds says: It's great to see more evidence that U.S. models are improving in quality, but the manufacturers shouldn't rest on their laurels, since the scores on the Total Quality Index are still very close.

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