It's not every day that a manufacturer creates a new segment, but the 2024 Mercedes-Maybach EQS 680 SUV is the world's first all-electric ultra-luxury SUV and helps Mercedes flex its red-carpet-style Maybach treatment. The Maybach EQS SUV will have you embracing your inner mogul due to its extravagant features and flagship status within the Mercedes lineup.
Like the standard EQS SUV on which it is based, the Maybach comes with copious amounts of room, the dashboard-spanning Hyperscreen layout, a good amount of driving range, the latest tech and driver assist aids, and a sumptuous interior — especially for rear passengers, who are given special attention. This is exemplified by the standard four-seat configuration, which outfits the rear seats with all the adjustments and heating, cooling and massaging functions as those in the front. (Don't worry, a five-passenger configuration is available if you need extra carrying capacity.)
Other exclusive touches include abundant Maybach logos emblazoned throughout — it's stitched into the headrests, projected via puddle lamps and even incorporated in the inner lining of the tailgate and the faux air intakes on the front of the vehicle. If you want a car with as much branding as a Louis Vuitton handbag, you've come to the right place.
At the time of this writing, there are no direct competitors to this vehicle. The closest that could come would be the Tesla Model X and GMC Hummer EV SUV, but the Maybach EQS SUV is much more lavish and comfortable, and almost assuredly more expensive.