The Genesis G90 5.0 Ultimate is a great bargain if you can ignore the fact that it doesn't have the Tri-Star, Rings or Propeller of the established European Luxury Brands. You get 95% of the luxury and technology of those brands at 70% of the price. Is the Genesis G90 perfect? No, but then again, neither are the others. Build quality, luxury amenities and ride quality are awfully close to the established luxury brands. I have had a couple of those plus a few Infiniti's over the years and I am very satisfied with the Genesis. I realize that there are many who believe that a Korean luxury Car is an oxymoron, but all I can say is give it a try. What have you got to loose? Maybe you can find a better investment for that $25 grand you'll save. In any case I strongly recommend you take a test drive. Close your eyes as you walk past the Hyundai's and open them when you get to the "Genesis Portion" of the showroom. I hope they get their stand alone dealerships soon so that more people will quit linking Hyundai and Genesis. Much like Toyota/Lexus and Nissan/Infiniti did from the start, Genesis needs its own standalone dealerships and facilities ASAP.
I've owned Lexus cars exclusively for the past 5 years, and had thought that I was a Lexus owner for life. Over time, though, I have grown somewhat disillusioned by the direction Lexus has been heading, with much more edgy, showy, trendy styling and a significant decrease in the whole service/dealership/ownership experience. I am an "old-school" Lexus lover -- the Lexus that is highly refined, elegant, understated, and rock-solid reliable. The new Lexus has been designed to appeal to a younger audience, which is fine, but I wonder how many young people can afford a Lexus LS at $70+K... So when it was time to give up my 2008 Lexus LS600hL, I decided to test drive the new Genesis G90. All I can say was I WAS BLOWN AWAY! Here was the "old Lexus" that I had been seeking! The exterior styling was conservative but very classy (looks like it will age very well), and the interior styling was AMAZING! From the super-soft and thick Nappa leather surfaces on everything I touch to the solid and well-designed switches (and they are everywhere!), I felt coddled by this car! The safety amenities were comprehensive and all standard (radar cruise, heads-up display, blind-spot monitoring, pedestrian detection, surround-view camera, etc.). The dealership experience was definitely sub-par, though, as I had to fight my way through the crowds lining up to lease Elantras for $99 per month, and the overall experience was no where near that of my Lexus dealer. But what a car, and what a price! And dedicated Genesis locations are being designed as we speak, and will significantly enhance the overall experience. On the plus side, my salesman did everything he could to keep me from having to even come to the dealership. He personally delivered my car to me along with the paperwork to sign. For the next 3 years, he will bring me a G90 loaner any time I need service on my car, and will see that everything is done and my car delivered back to me at zero cost! I chose to lease this car, as I was concerned with the high depreciation hit potential, but the lease price was very reasonable for a $71K car, and I will probably just get another new Genesis when this lease is up. If you currently drive a Lexus LS, BMW 7-series, Mercedes S, or Audi A8, you owe it to yourself to take the G90 for a test drive. This car will make a splash once it becomes more widely understood!