The 2018 Kia Optima is a midsize sedan that offers a slightly better value proposition than many of its competitors. Typical of most Kia vehicles, the Optima is available in several trim levels, beginning with a feature-heavy base model at a very reasonable price. This value-rich trim structure is something we'll see repeated as we go through the Optima variants as each adds a considerable number of features in exchange for a modest price increase.
The 2018 Kia Optima comes in LX, LX 1.6T, S, EX and SX trim levels. Powered by a 2.4-liter four-cylinder engine, the entry-level LX is equipped with a ton of features, including automatic headlights, a rearview camera, satellite radio, Apple CarPlay and Android Auto, rear parking sensors and blind-spot monitoring. The only options package adds noise-reducing front windows and a power driver seat.
The LX 1.6T is a modestly priced upgrade that includes that extra package plus a fuel-efficient turbocharged engine unique to this trim. The S slots between the LX and LX 1.6T in terms of price, and it adds larger wheels, cloth-and-leather upholstery and a rear spoiler for a sportier feel. The EX is a luxury-oriented trim with upgrades that include leather upholstery, dual-zone climate control and heated front seats. Two available packages load the Optima to the hilt with features. Overall, we think the EX is the best value if you don't need the performance-minded SX.
Speaking of which, the SX is driven by a powerful turbocharged 2.0-liter engine with 245 horsepower on tap. A few performance and creature-comfort upgrades are also included, which amounts to a significant price jump over the EX. However, if you're looking at an EX with the Premium package, the SX is pretty close in price. And the SX is the only choice if you want a fully loaded Optima. Its Limited package gives the Optima an elegant cabin that feels more premium than those of top-trim competitors.
The Optima's base price is in line with most of its rivals. You'll find the Optima is less expensive than others as you start moving up the trim ladder and comparing features for the price. Even at the SX level (which can cost more than upper-echelon competitors if you tick the right boxes), the Optima gets the win for its greater feature content and show-stopping cabin trim. When you're ready, use Edmunds' robust shopping tools to find the perfect Optima for you.
2018 Kia Optima Overview
The 2018 Kia Optima is offered in the following submodels: Sedan. Available styles include LX 4dr Sedan (2.4L 4cyl 6A), EX 4dr Sedan (2.4L 4cyl 6A), and S 4dr Sedan (2.4L 4cyl 6A). Optima models are available with a 0-liter gas engine, with output up to 0 hp, depending on engine type. The 2018 Optima comes with front wheel drive. Available transmissions include: 6-speed shiftable automatic. The 2018 Optima comes with a 5 yr./ 60000 mi. basic warranty, a 5 yr./ 60000 mi. roadside warranty, and a 10 yr./ 100000 mi. powertrain warranty.
What should I pay for a new 2018 Kia Optima?
2018 Kia Optima SX Turbo 4dr Sedan (2.0L 4cyl Turbo 6A)
The 2018 Kia Optima SX Turbo 4dr Sedan (2.0L 4cyl Turbo 6A) can be purchased for less than the Manufacturer's Suggested Retail Price (aka MSRP) of $31495. The average price paid for a new 2018 Kia Optima SX Turbo 4dr Sedan (2.0L 4cyl Turbo 6A) is trending $5088.5 below the manufacturer's MSRP.
Edmunds members save an average of $5088.5 by getting upfront special offers. The estimated special offer price in your area is $26406.5.
The average savings for the 2018 Kia Optima SX Turbo 4dr Sedan (2.0L 4cyl Turbo 6A) is 16.2% below the MSRP.
We are showing 22 SX Turbo 4dr Sedan (2.0L 4cyl Turbo 6A) 2018 Kia Optima SX Turbo 4dr Sedan (2.0L 4cyl Turbo 6A) vehicle(s) available in the Ashburn area.
2018 Kia Optima EX 4dr Sedan (2.4L 4cyl 6A)
The 2018 Kia Optima EX 4dr Sedan (2.4L 4cyl 6A) can be purchased for less than the Manufacturer's Suggested Retail Price (aka MSRP) of $26595. The average price paid for a new 2018 Kia Optima EX 4dr Sedan (2.4L 4cyl 6A) is trending $4503.4 below the manufacturer's MSRP.
Edmunds members save an average of $4503.4 by getting upfront special offers. The estimated special offer price in your area is $22091.6.
The average savings for the 2018 Kia Optima EX 4dr Sedan (2.4L 4cyl 6A) is 16.9% below the MSRP.
We are showing 27 EX 4dr Sedan (2.4L 4cyl 6A) 2018 Kia Optima EX 4dr Sedan (2.4L 4cyl 6A) vehicle(s) available in the Ashburn area.
2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A)
The 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) can be purchased for less than the Manufacturer's Suggested Retail Price (aka MSRP) of $23495. The average price paid for a new 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) is trending $3582.8 below the manufacturer's MSRP.
Edmunds members save an average of $3582.8 by getting upfront special offers. The estimated special offer price in your area is $19912.2.
The average savings for the 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) is 15.2% below the MSRP.
We are showing 23 LX 4dr Sedan (2.4L 4cyl 6A) 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) vehicle(s) available in the Ashburn area.
2018 Kia Optima S 4dr Sedan (2.4L 4cyl 6A)
The 2018 Kia Optima S 4dr Sedan (2.4L 4cyl 6A) can be purchased for less than the Manufacturer's Suggested Retail Price (aka MSRP) of $24495. The average price paid for a new 2018 Kia Optima S 4dr Sedan (2.4L 4cyl 6A) is trending $3736 below the manufacturer's MSRP.
Edmunds members save an average of $3736 by getting upfront special offers. The estimated special offer price in your area is $20759.
The average savings for the 2018 Kia Optima S 4dr Sedan (2.4L 4cyl 6A) is 15.3% below the MSRP.
We are showing 22 S 4dr Sedan (2.4L 4cyl 6A) 2018 Kia Optima S 4dr Sedan (2.4L 4cyl 6A) vehicle(s) available in the Ashburn area.
2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A)
The 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) can be purchased for less than the Manufacturer's Suggested Retail Price (aka MSRP) of $24025. The average price paid for a new 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) is trending $4387.9 below the manufacturer's MSRP.
Edmunds members save an average of $4387.9 by getting upfront special offers. The estimated special offer price in your area is $19637.1.
The average savings for the 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) is 18.3% below the MSRP.
We are showing 8 LX 4dr Sedan (2.4L 4cyl 6A) 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) vehicle(s) available in the Ashburn area.
2018 Kia Optima S 4dr Sedan (2.4L 4cyl 6A)
The 2018 Kia Optima S 4dr Sedan (2.4L 4cyl 6A) can be purchased for less than the Manufacturer's Suggested Retail Price (aka MSRP) of $24760. The average price paid for a new 2018 Kia Optima S 4dr Sedan (2.4L 4cyl 6A) is trending $2003 below the manufacturer's MSRP.
Edmunds members save an average of $2003 by getting upfront special offers. The estimated special offer price in your area is $22757.
The average savings for the 2018 Kia Optima S 4dr Sedan (2.4L 4cyl 6A) is 8.1% below the MSRP.
We are showing 6 S 4dr Sedan (2.4L 4cyl 6A) 2018 Kia Optima S 4dr Sedan (2.4L 4cyl 6A) vehicle(s) available in the Ashburn area.
2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A)
The 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) can be purchased for less than the Manufacturer's Suggested Retail Price (aka MSRP) of $23705. The average price paid for a new 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) is trending $4482 below the manufacturer's MSRP.
Edmunds members save an average of $4482 by getting upfront special offers. The estimated special offer price in your area is $19223.
The average savings for the 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) is 18.9% below the MSRP.
We are showing 6 LX 4dr Sedan (2.4L 4cyl 6A) 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) vehicle(s) available in the Ashburn area.
2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A)
The 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) can be purchased for less than the Manufacturer's Suggested Retail Price (aka MSRP) of $24330. The average price paid for a new 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) is trending $4305.8 below the manufacturer's MSRP.
Edmunds members save an average of $4305.8 by getting upfront special offers. The estimated special offer price in your area is $20024.2.
The average savings for the 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) is 17.7% below the MSRP.
We are showing 5 LX 4dr Sedan (2.4L 4cyl 6A) 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) vehicle(s) available in the Ashburn area.
2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A)
The 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) can be purchased for less than the Manufacturer's Suggested Retail Price (aka MSRP) of $23630. The average price paid for a new 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) is trending $3468 below the manufacturer's MSRP.
Edmunds members save an average of $3468 by getting upfront special offers. The estimated special offer price in your area is $20162.
The average savings for the 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) is 14.7% below the MSRP.
We are showing 5 LX 4dr Sedan (2.4L 4cyl 6A) 2018 Kia Optima LX 4dr Sedan (2.4L 4cyl 6A) vehicle(s) available in the Ashburn area.
Is the 2018 Kia Optima a good car? Edmunds experts have compiled a robust series of ratings and reviews for the 2018 Kia Optima and all model years in our database. Our rich content includes expert reviews and recommendations for the 2018 Optima featuring deep dives into trim levels and features, performance, mpg, safety, interior, and driving. Edmunds also offers expert ratings, road test and performance data, long-term road tests, first-drive reviews, video reviews and more.
Our Review Process All of our reviews are written by a member of Edmunds' editorial team of expert car reviewers. Our team drives every car you can buy. We put the vehicles through rigorous testing, evaluating how they drive and comparing them in detail to their competitors.
We're also regular people like you, so we pay attention to all the different ways people use their cars every day. We want to know if there's enough room for our families and our weekend gear and whether or not our favorite drink fits in the cupholder. Our editors want to help you make the best decision on a car that fits your life.
What do people think of the 2018 Kia Optima? Consumer ratings and reviews are also available for the 2018 Kia Optima and all its trim types. Overall, Edmunds users rate the 2018 Optima a 4.4 on a scale of 1 to 5 stars. Edmunds consumer reviews allow users to sift through aggregated consumer reviews to understand what other drivers are saying about any vehicle in our database. Detailed rating breakdowns (including performance, comfort, value, interior, exterior design, build quality, and reliability) are available as well to provide shoppers with a comprehensive understanding of why customers like the 2018 Optima.
Vehicle SX Turbo 4dr Sedan (2.0L 4cyl Turbo 6A)
Review Traded in my 2012 Mercedes C-Class for the 2018 Optima SXL. We purchased the 2017 Sorento SXL last spring after considering many other luxury brand SUV's and have been truly impressed. Decided it was a safe bet to trade the C-Class for the Optima. We've been very happy with the Optima thus far. It's a very quiet, comfortable vehicle with more than enough space for a family of 4. (It's not as quiet on the freeway as my Mercedes, but I don't expect that at $20K less than the 2018 C-Class comparably equipped.) You get a lot for the money, especially the SXL trim package, made better by the great deal we got on the purchase price... $4000 below MSRP. Kia's brand reliability (see Consumer's Reports) combined with the value for the money should make other car brands like Honda and Toyota take notice.
See all consumer reviews and retings for the 2018 Kia Optima
2018 Kia Optima inventory listings Shop Edmunds' car, SUV, and truck listings of over 6 million vehicles to find a cheap new, used, or certified pre-owned (CPO) 2018 Kia Optima for sale near Ashburn VA. There are currently 372 new and 1053 used and CPO 2018 Optimas listed for sale in your area, with list prices as low as 16394 and mileage as low as 0. Simply research the type of car you're interested in and then select a car from our massive database to find cheap vehicles for sale near you. Once you have identified a vehicle you're interested in, check the Carfax and autocheck vehicle history reports, read dealer reviews, and find out what other owners paid for the 2018 Kia Optima. Then select Edmunds special offers, perks, deals, and incentives to contact the dealer of your choice and save up to 8515 on a new, used, or CPO 2018 Optima available from one of 2633 dealerships in your area.
How can Edmunds help? Edmunds has deep data on over 6 million new, used, and certified pre-owned vehicles, including rich, trim-level features and specs information like: MSRP, average price paid, warranty information (basic, drivetrain, and maintenance), features (upholstery, bluetooth, navigation, heated seating, cooled seating, cruise control, parking assistance, keyless ignition, satellite radio, folding rears seats ,run flat tires, wheel type, tire size, wheel tire, sunroof, etc.), vehicle specifications (engine cylinder count, drivetrain, engine power, engine torque, engine displacement, transmission), fuel economy (city, highway, combined, fuel capacity, range), vehicle dimensions (length, width, seating capacity, cargo space), car safety, true cost to own. Edmunds also provides tools to allow shopper to compare vehicles to similar models of their choosing by warranty, interior features, exterior features, specifications, fuel economy, vehicle dimensions, consumer rating, edmunds rating, and color
Is the 2018 Kia Optima safe? The 2018 Kia Optima earned a 5-star overall safety rating from NHTSA and "GOOD" ratings from the IIHS in the following caregories: Side Impact Test, Roof Strength Test, Rear Crash Protection/Head Restraint, IIHS Small Overlap Front Test Results, Moderate Overlap Front Test Results, and a JD POWER overall quality rating of 4.5 out of 5. Among Edmunds' many tools and resources for finding your perfect car are detailed safety ratings and analysis from NHTSA, IIHS, and JD Power, including overall ratings, frontal barrier crash ratings, side impact tests and crash ratings, rollover test results, roof strength tests, rear crash protection and head restraint ratings, side barrier ratings, combined side barrier and pole ratings, and more.
MPG
2018 kia optima LX 4dr Sedan (2.4L 4cyl 6A), 6-speed shiftable automatic, regular unleaded 29 combined MPG 25 city MPG/36 highway MPG
2018 kia optima EX 4dr Sedan (2.4L 4cyl 6A), 6-speed shiftable automatic, regular unleaded 28 combined MPG 24 city MPG/34 highway MPG
2018 kia optima S 4dr Sedan (2.4L 4cyl 6A), 6-speed shiftable automatic, regular unleaded 26 combined MPG 23 city MPG/32 highway MPG
What options are available on the 2018 Kia Optima?
Available Kia Optima 2018 Submodel Types: Sedan, Hybrid
Available Kia Optima 2018 Trims: LX, EX, S, SX, SX Turbo, SXL Turbo, LX Turbo, LX Hybrid, EX Hybrid, Hybrid, SXL, EX Turbo, SE
