Client Deliverables | Source image file Tracking assets |
Dimensions |
Clients must submit a vehicle image at least the size of 348 x 148 to account for retina display on mobile devices. Edmunds will resize and produce final units. The final assembled asset on the page will appear as a 245x145 |
Guidelines |
Vehicle jellybean can be any color Vehicle jellybean can be 3/4 or side vehicle image . Front image not allowed. |
File Type |
Static files only: JPG/GIF/PNG Image must be high resolution on a transparent or white background. HTML/Flash/SWF not accepted. Rich Media, Animation, Expansion, Video, Audio not allowed. |
File Size |
20k max |
Copy |
Main copy: 26 max characters (ex: Labor Day Sales Event) CTA and OEM Website URL: 30 max characters (see CTA info below) |
CTA |
See Offers at OEM.com Learn more at OEM.com Visit OEM.com |
Ad Labeling |
N/A |
Disclaimers |
Not allowed |
Click Strategy |
Click out - must spawn new tab or browser window |
Ad Serving |
Site-served only Client provides source files for Edmunds to first-party serve. Third-Party serving is not supported |
Tracking |
Homepage ad products only accept image based tags Client 1x1 impression pixel Client click tracking tag (one total) Homepage ad products only accept image based tags:
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Platform |
Desktop & Mobile |
Creative Deadline |
Ten business days prior to launch |
Desktop
Mobile