2014 Lamborghini Veneno Roadster Makes Splashy Debut on Aircraft Carrier


  • 2014 Lamborghini Veneno Roadster Picture

    2014 Lamborghini Veneno Roadster Picture

    The formal unveiling of the 2014 Lamborghini Veneno Roadster took place on an aircraft carrier. | December 03, 2013

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Just the Facts:
  • The 2014 Lamborghini Veneno Roadster made its public debut on an Italian naval aircraft carrier in Abu Dhabi in what may be the most dramatic automotive unveiling of the year.
  • Lamborghini said it chose the unusual venue because the Middle East is one of its largest markets.
  • The supercar, which has a price tag of $4.5 million, was formally unveiled on the flight deck of the Nave Cavour amid fighter jets.

ABU DHABI, United Arab Emirates — The 2014 Lamborghini Veneno Roadster made its public debut on an Italian naval aircraft carrier in Abu Dhabi in what may be the most dramatic automotive unveiling of the year.

Lamborghini said it chose the unusual venue because the Middle East is one of its largest markets.

The supercar, which has a price tag of $4.5 million, was formally unveiled on the flight deck of the Nave Cavour amid fighter jets.

The guest list at the unveiling included His Excellency Giorgio Starace, Italian ambassador to the UAE and the Admiral of the High Seas Force Paolo Treu.

The Veneno Roadster is one of the most exclusive cars in the world, with a production run of just nine units.

It is based on the Lamborghini Aventador Roadster, but it's about 10 times more expensive. The 2013 Lamborghini Aventador LP700 Roadster starts at $444,595.

The Lamborghini Veneno debuted at the 2013 Geneva Auto Show in celebration of the brand's 50th anniversary.

Edmunds says: It wouldn't do to just yank a sheet off the 2014 Lamborghini Veneno Roadster.

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