- The 2015 Lexus RC Coupe will be available in an unusual new shade of red.
- Toyota said the hue uses a combination of red and silver.
- The RC Coupe is slated for launch in 2014.
TORRANCE, California — The 2015 Lexus RC Coupe will be available in an unusual new shade of red.
Toyota said the hue uses a combination of red and silver.
Pricing on the optional paint was not announced and the name of the color was not disclosed. The RC Coupe is slated for launch in 2014.
"A more dynamic red exterior paint color is made brighter and with more contrast thanks to an entirely new painting process, using a two-color base of both silver and red," the automaker said.
The color uses four base coats of paint.
"Layers of colored and clear coating are used to control some of the color's reflections and establish a balance between the brightness and depth — two elements that traditionally work against each other," Toyota said.
The RC Coupe is a critical car for the upscale Lexus brand, since it is intended to fill the hole in the lineup left by the Lexus SC coupe and the Lexus LFA supercar. Production of the SC ended in 2010 and the final LFA was built last December.
Edmunds says: Yet another way to underscore the fact that the 2015 Lexus RC Coupe is set to be a head-turner.