Japanese Mastery in the Mazda CX-30

Japanese Mastery in the Mazda CX-30

The Design Philosophies Behind the CUV

Intro | Kodo Design Philosophy | Interior Design | Takumi Craftsmanship | Conclusion

Mazda CX-30 2.5 S with Premium Package and accessory wheels

Mazda CX-30 2.5 S with Premium Package and accessory wheels

Mazda engineered the 2021 CX-30 to provide an enriching driving experience that empowers the driver to act as one with the vehicle. This philosophy extends beyond driving dynamics to the CUV's bold styling, luxurious interior environment and exquisite attention to detail.

The secret behind the CX-30's success is the application of Japanese mastery in craftsmanship. The philosophy of mastery through continuous improvement touches every aspect of the CX-30 experience and elevates the premium status of this CUV.

The Mazda CX-30 demonstrates how Japanese design principles and dedication to improvement connects the driver and CUV. At the same time, the CX-30's balanced handling and available turbocharged engine with i-Activ AWD® all-wheel-drive system provide the tools necessary for a confidence-inspiring and empowering driving experience.

Kodo Design Philosophy

Mazda CX-30 2.5 Turbo with Premium Package

Mazda CX-30 2.5 Turbo with Premium Package

Kodo is Mazda's Japanese design philosophy. You find it in every detail — from the CX-30's sleek profile to the arcing body lines that bend light as it reflects off the flanks — and the result is an evocative CUV with a design that is both daring and timeless. You'll even find it in the little details such as the intricate grille and the lower door trim that draws the eye upward, accentuating the CX-30's taller ride height and increased versatility. The CX-30 looks purposeful even when it is motionless.

With bold and elegant lines, the essence of Kodo flows through every Mazda CX-30, though the CX-30 2.5 Turbo's unique additions give this sportier model a distinct character. Black-painted aluminum alloy wheels, mirror caps and grille paint the picture of this even more impressive CX-30. These visually arresting details both distinguish the CX-30 Turbo's premium position in the CUV's lineup and convey the performance potential of the powerful turbocharged engine. Whether you choose the standard model or the distinctive 2.5 Turbo, you're getting an artistic vision that enriches your life.

Interior Design

2021 Mazda CX-30 2.5 S with Premium Package shown

2021 Mazda CX-30 2.5 S with Premium Package shown

A tenet of Japanese culture is the concept of Ma, or empty space. For life to grow, for creativity to spark, and for people to progress, Ma is a necessity. It is silence and simplicity, a pause to observe, evaluate, contemplate and thoughtfully make decisions about what comes next.

Mazda designed the CX-30's interior with the philosophy of Ma to create a sense of harmony in the cabin to allow the driver to focus on the road ahead. The CUV's cabin is driver-centric, yet it remains open and inviting with an evident sense of spaciousness. Mazda design themes are apparent throughout, reflecting minimalism and symmetry with the overarching goal of reducing driver distraction.

Complementary tones and textures give the CX-30 an upscale look and premium feel, but without the extraneous detailing that can afflict some luxury-branded CUVs. A striking white leather option is available, drawing sharp contrast against the black interior, rich dark brown dashboard and door panel trim. For traditional refinement, there's black leather and leatherette upholstery. No matter your choice, the tasteful mix of high-quality materials will bring satisfaction to every moment you're behind the wheel.

Step into the CX-30, an effortless task thanks to the elevated CUV ride height, and you'll find a control and display layout optimized for the driver. Everything is organized in perfect symmetry around the driver's position to provide a sensation of complete control and to cultivate driver confidence and satisfaction.

The CX-30's instrumentation is a model of clarity, with an available head-up display that conveys useful information while allowing the driver to keep eyes on the road. It shows numerous useful details including the posted speed limit, current vehicle speed, warnings from its i-Activsense® safety systems and even navigation directions (when equipped).

Mazda's approach to infotainment technology also reduces distraction and narrows the driver's focus on the task at hand, making it easy to always feel in control of the vehicle. Rather than offer a touchscreen display, the Mazda ConnectTM Infotainment System1 in the CX-30 uses intuitive physical controls on the center console and steering wheel, supported by voice recognition technology.

Mazda's philosophy of Ma in the CX-30's interior design is immediately evident. It is driver-optimized, with all controls within easy reach and all instruments visible at a glance. This CUV instills a feeling of tranquility and openness that you'll appreciate every time you get behind the wheel.

Takumi Craftsmanship

Mazda CX-30 2.5 S with Premium Package

Mazda CX-30 2.5 S with Premium Package

From the overall design to the tiniest details, getting all aspects of the look and feel exactly right is critically important to creating a satisfying, premium experience. To that end, Mazda relies on its Takumi masters to ensure that the CX-30 delivers on the promise of quality down to the finest detail.

In Japanese, Takumi translates to "master craftsman," and it can take decades to earn the distinguished recognition. This Japanese artisanal tradition is rooted in dedication to bringing beauty to life, a passionate attention to detail and understanding that the smallest elements can have a profound effect on the whole of a design. With the Mazda CX-30, Takumi craftsmanship guides everything from the quality of the materials to the shapes of the controls to the reflection of light on surfaces inside the cabin.

Also on display are the CX-30 2.5 Turbo's available soft and supple leather, the intricate stitching on the optional heated and leather-wrapped steering wheel, the simplicity of the frameless automatic-dimming rearview mirror, and the exclusive chrome detailing on the engine start button and glove compartment release. Mazda even masterfully integrates the air vents into a dashboard design element that contributes to every CX-30's sense of width and openness. To match the mastery evident in the cabin's design, Mazda also worked in close partnership with Bose to deliver an available premium sound system that serves as the perfect aural accompaniment to any drive.

With a Takumi level of craftsmanship, the 2021 Mazda CX-30 2.5 Turbo's interior is designed and arranged to convey quality to the occupants — mind, body and soul.

Conclusion

Mazda CX-30 2.5 Turbo with Premium Plus Package

Mazda CX-30 2.5 Turbo with Premium Plus Package

When it comes to the empowering 2021 Mazda CX-30 and new CX-30 2.5 Turbo, the automaker leaves no stone unturned. Through steadfast application of Japanese design, spatial relationship and craftsmanship principles, this CUV delivers a premium experience to exceed its owners' expectations. Mazda's Kodo design philosophy is behind every delightful stylistic detail while Ma and Takumi result in an impeccably thought-out and crafted cabin. The Mazda CX-30 embodies Japanese mastery and is an intriguing small premium CUV that will stand the test of time.

DISCLAIMERS

1 Don't drive while distracted. Even with voice commands, only use Mazda ConnectTM/other devices when safe. Some features may require cellular or Wi-Fi service; some features may be locked out while the vehicle is in motion. Not all features are compatible with all phones. Message and data rates may apply.

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