Dealer Insight Newsletter October 2013

Bridging The Gap

Dealer Insight from

Edmunds Dealer Newsletter
October 2013

Shopping for a car has never been easier on; in fact, it's now CENTRAL to the experience on our site. We've conducted a vast amount of research with over 20,000 shoppers and learned that getting an instant upfront price on a real car is their #1 unmet need.

Today, solves that problem by making Price Promise front and center on our website. Consumers are now 3 clicks away from inventory anywhere on the site. Will they find yours? Learn how Price Promise can help you attract more qualified buyers.

Price Promise Puts More Cars on the Road

eCommerce Director Bill Scarbrough discuses the dealership, their car selling philosophy and how helps them sell more cars.

2014 Auto Sales Forecast: 16.4 Million

The auto industry will enjoy another year of growth in 2014 with new car sales topping 16 million for the first time since 2007. Listed Among Most Trusted Prominent Online Review Sites named one of the most trusted prominent online review sites, and the only automotive site listed in the top ten, outperforming Yelp, Google+, and others.

Edmunds To Host Second Annual Hackomotive

Edmunds will host the 2nd annual Hackomotive event - a two-day challenge focusing on re-imagining the car shopping experience by bringing together consumers, dealers, manufacturers, designers and technologists.

Honda Dealer Creates "Evidence Manual" To Ease Used-Car Shopping Anxiety

Cars on the used car lot at Honda of Thousand Oaks contain an Evidence Manual, to help consumers better learn the unique history of each vehicle. Learn more about their used car strategy.

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