Dealer Insight Newsletter May 2014

Bridging The Gap

Dealer Insight from

Edmunds Dealer Newsletter
May 2014 Presents Inaugural "'s Top Rated" & "'s Most Popular" Awards presents the first annual "'s Top Rated" and "'s Most Popular" awards to a number of outstanding 2014 makes and models. Ford, Chevrolet and Toyota are the most decorated brands among a diverse selection of new cars and trucks that earned the 2014 Most Popular Awards on

Edmunds' Promise Partners are eligible to promote their winning vehicles in the dealership and in their marketing efforts. To learn more about becoming a Promise Partner and promoting a vehicle that made the 2014 list, contact us today at 855-EDMUNDS.

See if one of your vehicles made the "'s Top Rated" and/or "'s Most Popular" 2014 awards list here.

Car Sales Settle into a Groove in April

Edmunds forecasts that 1,401,606 new cars and trucks will be sold in the U.S. in April for an estimated SAAR of 16.2 million, a 9.1% increase from April 2013. View Forecast.

Feds To Require Rear-Visibility Technology in all Vehicles by 2018

Automakers will be required to install rear-visibility technology in all vehicles by May 2018, according to a final rule issued on Monday by the National Highway Traffic Safety Administration. Learn more.

Edmunds Mobile App & Live Advice Recognized by Webby Awards

The Mobile App was selected in the Best User Experience category for Mobile & Apps, while the Live Advice service was named in the Customer Service category for Social Media. Check out the list.

How Auto Dealers Use Big Data to Sell Cars

Marketing and sales staff can match inventory to the most receptive consumers with increasing accuracy. Learn more.

From Front-Yard Lot to Dealership Success

Kitty Van Bortel's focus on customers is a major driver in the success of the Van Bortel Auto Group, home to over 275 employees. Read More.

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