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Herb Chambers BMW of Sudbury


128 Boston Post Rd, Sudbury, MA 01776 (map)
Today 11:00 AM - 5:00 PM
Sales Rating
Recommend:
Yes (15) No (1)
Service Rating
Recommend:
Yes (48) No (7)
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Dealership Sales Review

1 out of 5 starssales Rating
They bait you with their online trade in value.
Written by Alex on 04/09/2023

I purchased my 2018 BMW 750i Xdrive from Herb Chambers Boston dealership. I wasn’t very happy with Boston dealer’s service and I started going to Sudbury dealership. I wanted change my vehicle and decided to purchase a used 2020 540i xdrive from this location. From their website I did request a trade in value for my vehicle. My car is in excellent condition, but their website gave me the Fair market value for $49K for my vehicle. I also got a quote from Herb Chambers’ Boston location, I got $52K for my vehicle. I clearly talked to the person who called me that I don’t want to get a low ball offer when I go to their dealership. She said I can bring my car and there won’t be a much difference. I was prepared, printed both estimates from both Herb Chambers dealers’ website. When I wet there they said they will pay $34K for my car. $15K less than the estimate they gave me. I waited there more than half an hour and the sales manager came with an excuse that my car is 750XI and the estimate was for Alpina B7 model. I told him that how that could be possible, I entered the VIN number and this car was originally registered with Herb Chamber’s dealership. He couldn’t give an answer. He said he’ll need to spend more than $10K for my car to sell at their dealership. It was the biggest lie. Because I always serviced my vehicle at Herb Chambers dealers and even the recent service video clearly says that my vehicle is in great shape and I don’t need to do anything until the next service which is 5 months later. I drove from Newton to Sudbury for nothing. Clearly they bait you with the online trade in value and they give a lowball value when you go there and try to trick you. The sales manager even told me that he can give me that $49K trade in value if I buy brand new 7 series which is more than $120K because they make a lot of money on those vehicles. I was in shock. I sent a complaint email to Herb Chambers’ headquarters and they didn’t even care and didn’t even reply me back. We have 3 cars in our household right now and purchased our last 8 cars in 9 years from Herb Chambers but we will never ever again do business with Herb Chambers anymore.

  • Recommend this dealer? No
  • Purchased a vehicle from this dealer? Yes

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Katie Beers on 04/11/2023
Dealer Response
Thank you for sharing your experience, Alex. I'm sorry to hear we didn't leave you with a better impression and will make sure this situation gets looked into with our team. If you'd like to speak with us further, please feel free to contact me directly at your earliest convenience. Respectfully, Sean King - General Manager - sking@herbchambers.com
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