Ford Fusion Narrowly Beats Toyota Prius as Edmunds.com Visitors' Favorite Hybrid

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Ford Fusion Narrowly Beats Toyota Prius as Edmunds.com Visitors' Favorite Hybrid

SANTA MONICA, Calif. — January 22, 2010 — Edmunds.com, the premier online resource for automotive information, recently announced the results of the Consumers' Favorites hybrid vehicle survey. At the top of the list was the Ford Fusion Hybrid with 26 percent of the votes, closely followed by the Toyota Prius with 23 percent.

"Ford's mid-sized hybrid sedan, which helped boost Ford's overall sales performance in an otherwise dismal 2009, has been praised for its smooth operation, fuel economy, looks and interactive information system that helps drivers modify their behind-the-wheel behavior to increase fuel economy," according to Edmunds' GreenCarAdvisor.com Senior Editor John O'Dell.

Last week the Fusion Hybrid won the 2010 North American Car of the Year. Karl Brauer, Editor in Chief of Edmunds.com, was one of the 49 journalists on the jury. Recognizing the significance of the vehicle in the marketplace, Brauer recently helped to select it for inclusion in the Edmunds.com long-term test fleet; it is being reported on at http://blogs.insideline.com/roadtests/PastVehicles/2010-ford-fusion-hybrid/.

"Coming in second in our survey, the Toyota Prius benefitted from its combination of incredible fuel mileage, a spacious cabin and a versatile hatchback body style. The Honda Insight finished a commendable third place; that's rather impressive considering that this practical four-door hatchback was the least expensive candidate on the ballot," noted Brauer.

The ranking of hybrid cars among Edmunds.com visitors is:

Vehicle and Ranking Edmunds.com True Market Value® price*
1. Ford Fusion Hybrid $27,625
2. Toyota Prius $22,400
3. Honda Insight $19,800
4. Lexus HS 250h $34,200
5. Toyota Highlander Hybrid $34,700
6. Chevrolet Malibu Hybrid $25,555
7. Honda Civic Hybrid $23,650
8. Toyota Camry Hybrid $26,150
9. Saturn VUE Hybrid $28,160
10. Ford Escape Hybrid $29,785

(*Edmunds.com True Market Value® prices are the national average prices recently paid nationwide, and do not include customer cash incentives. For customized pricing on vehicles of interest, please check http://www.edmunds.com/tmv/index.html.)

To see the complete list and find out more about the winning vehicles, see Consumers' Favorites: Best Hybrid at Edmunds.com.

Every month Edmunds.com invites consumers to vote on their favorite vehicles in a different category, then publishes the results so that car shoppers can gauge the popularity of the models they are considering. For recommendations and buying advice, please check the Edmunds.com Buying Guides at http://www.edmunds.com/buyingguide/2010/index.html.

About Edmunds (http://www.edmunds.com/help/about/)
Edmunds publishes four Web sites that empower, engage and educate automotive consumers, enthusiasts and insiders.
Edmunds.com, the premier online resource for automotive consumer information, launched in 1995 as the first automotive information Web site. Its most popular feature, the Edmunds.com True Market Value®, is relied upon by millions of people seeking current transaction prices for new and used vehicles. Edmunds.com was named "Best Car Research Site" by Forbes ASAP, has been selected by consumers as the "Most Useful Web Site" according to every J.D. Power and Associates New Autoshopper.com Study(SM), was ranked first in the Survey of Car-Shopping Web Sites by The Wall Street Journal and was rated "#1" in Keynote's study of third-party automotive Web sites. Edmunds is headquartered in Santa Monica, California, and maintains a satellite office in suburban Detroit.

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