Edmunds.com Announces Car Pricing Trend Alerts

Edmunds.com Announces Car Pricing Trend Alerts


FOR IMMEDIATE RELEASE

Edmunds.com Announces Car Pricing Trend Alerts

SANTA MONICA, Calif. — April 16, 2008 — Edmunds.com, the premier online resource for automotive information, today announces the launch of Predictive TMV® (True Market ValueSM) Alerts, available exclusively at Edmunds.com. These new alerts point consumers to new cars, trucks and SUV models that will likely have a significant price change — either up or down — in the weeks after the alerts are published.

"It's a terrible feeling to buy a product and then see it on sale afterward," commented Edmunds.com's Consumer Advice Editor Philip Reed. "Car buyers will appreciate that our new Predictive TMV Alerts can help them determine the timing of their automotive purchases."

Edmunds.com's' Predictive TMV® Alerts are based on a proprietary formula that takes into account, for each vehicle, its:

  • Inventory level history
  • Days-to-turn history
  • Current and historical consideration rates among shoppers on Edmunds.com
  • Prior incentives
  • Past retail unit sales
  • Historical Edmunds.com True Market Value® prices
  • Current actual transaction prices
  • Brand pricing and inventive patterns
In addition, scheduled launches of new and revised competitive products and macroeconomic factors that affect the overall market are also taken into account.

"Our research indicates that transaction prices of the Dodge Caliber, Ford Taurus X and GMC Yukon are currently on the rise, while we can expect a drop in prices for the Chevrolet Cobalt, Dodge Durango and Volvo V70 in the coming weeks," said Jessica Caldwell, Manager of Pricing and Market Analysis for Edmunds.com.

Consumers looking for specific deals on vehicles should review Edmunds.com's TMV® Deals of the Month and Edmunds.com's Incentives and Rebates database at http://www.edmunds.com/incentives/step1.jsp.

About Edmunds (http://www.edmunds.com/about/)
Edmunds publishes four Web sites that empower, engage and educate automotive consumers, enthusiasts and insiders. Edmunds.com, the premier online resource for automotive consumer information, launched in 1995 as the first automotive information Web site. Its most popular feature, the Edmunds.com True Market Value®, is relied upon by millions of people seeking current transaction prices for new and used vehicles. Edmunds.com was named "Best Car Research Site" by Forbes ASAP, has been selected by consumers as the "Most Useful Web Site" according to every J.D. Power and Associates New Autoshopper.com Study(SM), was ranked first in the Survey of Car-Shopping Web Sites by The Wall Street Journal and was rated "#1" in Keynote's study of third-party automotive Web sites. Inside Line launched in 2005 and is the most-read automotive enthusiast Web site. CarSpace launched in 2006 and is an automotive social networking Web site. AutoObserver.com launched in 2007 and provides insightful automotive industry commentary and analysis. Edmunds is headquartered in Santa Monica, California, and maintains a satellite office in suburban Detroit.

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Media Contacts

Nicole Carriere
Public Relations Director
ncarriere@edmunds.com
770.547.7950 m


Leah Polk
Senior Public Relations Manager, Product
lpolk@edmunds.com
202.213.4464 m | 310.309.6114 o


Talia James
Public Relations Manager
tjames@edmunds.com
310.309.6336 o


General Inquiries
PR@Edmunds.com
310.309.4900 o