SANTA MONICA, CA — June 29, 2016 — Just in time for the Fourth of July, Edmunds.com, the leading car information and shopping network, announced its list of most patriotic cities: those with the highest share of domestic vehicles sold in the last 1,776 days. Alpena, Mich., topped the list with domestic brands accounting for 91.8 percent, while the Flint/Saginaw, Mich. area came in second at 88.4 percent. The top five is rounded out by two additional Michigan designated market areas (DMAs) -- Detroit and Traverse City -- and Glendive, Mont. Edmunds defined "domestic vehicles" as products made by the legacy Big Three Detroit-based manufacturers (Ford, General Motors, FCA) as well as Tesla.
Edmunds.com's analysis found that, even after expanding the list of most patriotic cities, Michigan DMAs occupied six of the top ten spots, reaffirming the state's position as the domestic automotive hub of the United States.
"The automotive industry has been a mainstay of the American economy and a part of the country's identity throughout history," said Edmunds.com Director of Industry Analysis Jessica Caldwell. "Identifying these cities as the ?most patriotic' based on American nameplates is our light-hearted way to recognize the legacy of these brands."
|DMA||Domestic Retail Share*|
|FLINT-SAGINAW-BAY CITY (Mich.)||88.4%|
|TRAVERSE CITY-CADILLAC (Mich.)||77.7%|
|GREAT FALLS (Mont.)||72.6%|
|SIOUX CITY (Iowa)||71.3%|
To keep in the theme of the upcoming Fourth of July holiday, Edmunds also looked at the vehicle sales in the original 13 colonies from January to April of 2016. Delaware, the first colony to become a state, is also the most auto-patriotic, with 42.9 percent domestic vehicle share. Pennsylvania, the second colony to become a state, is also the second most auto-patriotic with 41.4 percent. Georgia came in third with 40.7 percent, and South Carolina and New Hampshire round out the top five with 39.8 percent and 39.2 percent, respectively.
More insight into how all automakers are performing can be found in our Data Center at: http://www.edmunds.com/industry-center/data/.
About Edmunds.com, Inc.
Car shopping destination Edmunds.com serves nearly 20 million visitors each month. With Edmunds.com Price Promise®, shoppers can buy smarter with instant, upfront prices for cars and trucks currently for sale at 10,000 dealer franchises across the U.S. Shoppers can browse not only dealer inventory, but also vehicle reviews, shopping tips, photos, videos and feature stories on both Edmunds' wired site and on its acclaimed mobile apps. Regarded as one of the best places to work in Southern California, Edmunds.com was also named one of "The World's Top 10 Most Innovative Companies of 2015 in Automotive" by Fast Company. Edmunds welcomes all car-shopping questions on its free Live Help Line at 1-855-782-4711 and firstname.lastname@example.org, via text at ED411 and on Twitter and Facebook. The company is based in Santa Monica, Calif. and has a satellite office in downtown Detroit, Mich., but you can find Edmunds from anywhere on YouTube, Pinterest, LinkedIn, Instagram, Google+ and Flipboard.