Flatirons Subaru

My wife and I recently purchased a Forester from Flatirons Subaru in Boulder. It was the third new car that I have purchased, and it was by far the best car buying experience I've had. I started by using sites like cars.com, Edmunds.com, and truecar.com to gather information. We ended up interacting with three area dealers. We ruled out one dealer because the quoted price was significantly higher than the target price that we got from these sites. I asked the second dealer to verify that his quoted price included everything except taxes. His response was that it included everything except "taxes and fees." Hmm. That set off my cynical car salesman alarm. That, plus the dealership not having as much inventory, led to us eliminating him from contention. Mark at Flatirons Subaru didn't just win our business by default, though. I cannot say enough good things about him. He was a straight-shooter, and he was clearly working to satisfy our needs. For example, we were wondering if we should add a few minor options. With each one, instead of actively encouraging us to pad his price, he gave unbiased information that led us to _not_ add the options. No arm-twisting, no sales sleight of hand. He also went the extra mile to get us a better price on my trade-in. I don't think I'm alone in being pretty cynical about car salesmen, but this extremely positive experience just blew me away! Selling Subarus in Boulder is probably the easiest job in the world, and they could get away with not having great sales people, but Flatirons Subaru obviously takes customer service seriously. We haven't needed to use the service center yet, but given the buying process we will go there.