The Art of Badges - 2012 FIAT 500 Long-Term Road Test
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2012 FIAT 500 Long Term Road Test

2012 Fiat 500 Sport: The Art of Badges

April 20, 2012

fiat500_nosebdg.jpg

One thing our 2012 Fiat 500 does really well, whether you consider it important or not, is nail the aesthetic details. Over the months, I've pointed out/harped on various aspects of the driving experience that competitors like the Honda Fit, Mazda 2 and Mini Cooper do better, but none of those cars have badging that's as cool and artistic as the Fiat's.

Every time I walk up the Fiat and get into it, I see these badges and they make me interested to drive the car again. Now, not everyone is going to be as susceptible as I am to the subliminal messaging, but these are great badges nonetheless.

Any other nominees for cars that have really well designed badges?

fiat500_whlbdg.jpg

Erin Riches, Senior Editor @ 14,912 miles


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