2009 Dodge Ram: Dash Stitching's All the Rage
September 22, 2009
Our long-term Dodge Ram Laramie has a stitched dash top. It looks fantastic and lends some high-class flair to a type of vehicle not known for such frivolity and to a brand that's, well, Dodge. Of course, this isn't a real stitched dash. The stitches are real, but they aren't keeping two pieces of leather (or pleather) together. That's OK, it still looks nice.
I bring this up because it's a growing fad in the industry. To my best recollection, the first mainstream car in recent memory to have a stitched dash top was the Cadillac CTS. I always thought the stitchingwas a big reason for that car'sperceived high-quality look and feel. Our long-term 750i also has the stitching and it too looks great -- ditto our long-term Genesis, which actually puts some of those stitches through real leather. The list is growing by the day it would seem, as the Lincoln MKT also has stitching
My question is when does this design element jump the shark?I don't think including it in a high-lux pickup like the Ram sullies the effect in a $90,000 BMW, but what happens if they throw blatantly fake stitching ina future Nissan Sentra or Kia Rio? Perhapsfake stitching that looks like this?Will it become like all that ridiculously fake wood trim they decided to stuff into every car about eight years ago and some companies still insist upon? Indeed, look around and you'll notice that more and more brands are switching tometal trims, darker woods or different materials altogether to spruce upinteriors.
Then again, wood is still around (just look at the Ram)and probably will always be around. Is dash stitching like that or will it be like digital instruments? I guess only time will tell. For now at least, I like it.
James Riswick, Automotive Editor @ 7,724