Superman-Inspired 2013 Kia Optima Hybrid Debuts at 2013 Chicago Auto Show

2013 Chicago Auto Show


  • Superman-Inspired 2013 Kia Optima Hybrid Picture

    Superman-Inspired 2013 Kia Optima Hybrid Picture

    Superman-Inspired 2013 Kia Optima Hybrid. | February 06, 2013

3 Photos

2013 Chicago Auto Show

Just the Facts:
  • The Superman-inspired 2013 Kia Optima Hybrid, which debuted on Thursday at the 2013 Chicago Auto Show, takes many of its cues from Superman's costume.
  • The car's red accent paint is supposed to resemble the Man of Steel's iconic red cape, while the beveled front grille looks like Superman's belt.
  • Superman's "S" shield is integrated into the seats and steering wheel.

CHICAGO — The Superman-inspired 2013 Kia Optima Hybrid, which debuted on Thursday at the 2013 Chicago Auto Show, takes many of its cues from Superman's costume.

The car's red accent paint is supposed to resemble the Man of Steel's iconic red cape, while the beveled front grille looks like Superman's belt.

Superman's "S" shield is integrated into the seats and steering wheel. The one-of-a-kind Optima Hybrid has been widened with custom fenders, "giving the vehicle a muscular appearance," said Kia Motors America in a statement.

Of course, the hood gets Superman's chest emblem.

The special model is the sixth of eight customized Kia vehicles representing characters from the Justice League to benefit DC Entertainment's "We Can Be Heroes" giving campaign. The Superman car joins other Kia models patterned after Batman, Wonder Woman, Green Lantern, The Flash, Aquaman and Cyborg.

A final vehicle will be "an amalgamation of all seven Super Heroes in one," said Kia.

The vehicles will be auctioned off eventually, with proceeds helping people affected by drought and famine in the Horn of Africa.

Edmunds says: The Superman 2013 Kia Optima Hybrid may not be faster than a speeding bullet, but it's still an effective way for the Korean automaker to stand out from the crowd in the Windy City.

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