2013 Chicago Auto ShowJust the Facts:
- The new Ford Fiesta ST GRC racecar will be shown at the 2013 Chicago Auto Show.
- The rally racing machine was built by Sweden's OlsbergsMSE Racing.
- With Ford's global launch of the 2014 Ford Fiesta ST underway, Ford Racing will introduce the ST performance badge in the 2013 season of the Global RallyCross Championship and Global X Games events.
The rally racing machine was built by Sweden's OlsbergsMSE Racing.
With Ford's global launch of the 2014 Ford Fiesta ST underway, Ford Racing will introduce the ST performance badge in the 2013 season of the Global RallyCross Championship and Global X Games events.
While the auto show exhibition will provide a static look at the new cars, competition in the Global RallyCross Championship (GRC) and Summer X Games will put the products on dynamic display.
The OlsbergsMSE Fiesta ST GRC cars will be driven by Tanner Foust and Brian Deegan. Ford driver and 2012 X Games silver medalist Ken Block will also compete in the 2013 Global RallyCross Championship and will introduce his new Fiesta ST GRC car later this year.
"Global RallyCross has been a great series for us to demonstrate what Ford's small performance cars can do," said Jamie Allison, director of Ford Racing, in a statement. "With great drivers and teams, and now a formal manufacturer partnership with OlsbergsMSE, Ford Racing's commitment to Global RallyCross is quickly growing."
Ford has strengthened its relationship with Sweden-based Olsbergs, which has a history of developing Ford models for racing in this discipline.
"OlsbergsMSE has a good history developing extreme/RallyCross cars, and with the longer-term manufacturer relationship with Ford and its technical support, together we will develop even stronger RallyCross cars," said Andreas Eriksson, OlsbergsMSE team principal.
Block has excelled in the RallyCross series and in the extreme-sport X Games.
"I'm stoked to be able to say I'm going to be continuing to race Fords in Global RallyCross for the next few years, especially with the four X Games events this summer," said Block. "For the upcoming 2013 season, my team is taking everything we learned during my rookie season last year and applying it to an all-new RallyCross car.
Edmunds says: Ford has embraced a wide spectrum of motorsports endeavors and has enjoyed plenty of success in mining the younger audience through venues such as Global RallyCross and the X Games.