2013 Chicago Auto ShowJust the Facts:
- The redesigned 2014 Toyota Tundra will make its world debut at the 2013 Chicago Auto Show.
- Toyota released no information about the 2014 Tundra, but it is expected to feature improved fuel economy, a more angular look and an upgraded interior.
- The wraps come off the new Tundra on February 7.
TORRANCE, California — The redesigned 2014 Toyota Tundra will make its world debut at the 2013 Chicago Auto Show, in what may be the most critical auto unveiling during the Windy City event.
Toyota clearly hopes that its redesigned Tundra will cash in on the rebounding truck market in the U.S.
"Toyota is redesigning its Tundra at an opportune time, as full-size pickup sales are expected to be strong this year with an upswing in the housing market and as its domestic competitors introduce new trucks as well," said Michelle Krebs, Edmunds senior analyst.
Toyota released no information about the 2014 Tundra, but it is expected to feature improved fuel economy, a more angular look and an upgraded interior. The base 2013 Toyota Tundra 2WD with a 4.0-liter V6 engine returns 16 mpg in city driving and 20 mpg on the highway, according to the EPA.
The outgoing Tundra, while considered to be a solid pickup truck, has lagged behind its domestic competitors in terms of upgrades.
The 2014 Tundra targets the 2013 Ram 1500, which garnered the top prize as 2013 North American Truck/Utility of the Year at the 2013 Detroit Auto Show. The redesigned Tundra also faces off against the redesigned 2014 Chevrolet Silverado and GMC Sierra, as well as the powerhouse Ford F-150. The 2013 Ford F-150 Limited, a high-end version of the truck calculated to grab a huge chunk of the luxury truck market, debuted last year.
"Today, more than 30 percent of F-150 sales are from these high-end trims, with MSRPs that start at more than $35,000 and reach almost $50,000," said Ford in a statement last June.
The wraps come off the 2014 Toyota Tundra on February 7.
Edmunds says: Will the redesigned 2014 Toyota Tundra be exceptional enough to tear U.S. buyers away from their Chevrolets, Fords and Rams?