Mercedes-Benz of Naples

DO NOT BUY FROM Mercedes Benz of Naples, FL. I contacted the dealership based on an E550 Cabriolet they had on their website. I spoke to Alex G. the Internet sales manager. He told me when the car would be in (it was on the boat) and sent me the window sticker. All good so far. I told him I would be the participating in the USAA car-buying program to purchase the car. In case you are not familiar with this program it is for active duty military (I couldn’t afford a Mercedes when I was active duty), veterans (me) and the families of both. The program and incentive change from month to month. In July of 2013 the program offered ALL E class Mercedes at $1500.00 above invoice and an additional $2500.00 off. This would bring the price to $1000.00 below invoice. Alex informed me that they would only give me $2500.00 off of the sticker and no other incentives. A quick note, by being a USAA partner they do not have the choice to pick and choose which incentives they will honor and which ones they will ignore. So Alex gives me the song and dance this is a well-equipped E class and continues with if you were buying a 350 I could give you $7000.00 off and beat the incentives. He also stated I paid too much for my SL and he could discount an SL $20,000.00. Really? So you can deal on every car EXCEPT the one I want. Very convenient (for them). Alex advised me he would give me the $2500.00 incentive and that was it. I then contacted USAA to ask if the dealer had the option of NOT HONORING the program. Of course they do not. I called back spoke to Alex and he told me he would check. He called back to tell me he spoke with his manager and the owner happened to be in the office at that time and because it was such a well equipped hard to get vehicle (E class remember not an SL or S an E) they were not wiling to do anything but the $2500.00. After initially first contacting the dealership I received the following e mail from Frank C., the General Sales Manager: Dear Peter, My name is Frank C., General Sales Manager of Mercedes-Benz of Naples. I want to personally thank you for contacting us regarding your interest in a new Mercedes-Benz. To make sure that we are delivering to you an exceptional buying experience, I’d like your feedback. You see at Mercedes-Benz of Naples, we truly appreciate it when customers take time out of their busy days to provide us with some open, honest feedback about our products and services. Please write, telephone, or e-mail me with your comments. I will make sure that we do everything possible to meet all of your needs. All I need to get started is your feedback! I thank you for your time and look forward to serving you in the future. Sincerely, Frank C. General Sales Manager 501 Airport Rd S, Naples, FL 34104 [Phone numbers removed] I decided I needed to call Frank. This was also the suggestion of USAA. Frank was unavailable and wouldn’t be available. They took my name and had Luis A. contact me. Same story no deal but he would try to talk to Frank. Called back almost immediately telling me he spoke to Frank and they are unwilling to deal. I said but you are a USAA partner and required by Mercedes Benz USA to honor the price and incentives. I was told well we are not going to. We can pick and choose which cars to apply the incentives to. DO NOT BUY A CAR FROM Mercedes Benz of Naples. They did not honor the program for which they are partners and by not doing that they are not supporting a program that supports the military and VETERANS. I found almost the exact car here in VA at Mercedes of Arlington. I went by and saw the car. I identified myself as a USAA member and was told by the salesman “that’s great you can have the car for $1000.00 below invoice”. I bought the car. That is the way it is supposed to work. Mercedes Benz of Naples is a fast-talking, dishonest, disreputable group of salespersons and managers. I am sure they will remove this review from their website but I will post it elsewhere.