Keene Dodge Chrysler Jeep Ram
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Don't take the bait
Written by 04/04/2019
onKeene is a long drive from almost anywhere, so be careful: you may see an advertised price attractive enough to make you willing to make that drive, but then you will find that their real price is not even close.
The Federal Trade Commission takes a dim view of such tactics: "In its continuing crackdown on deceptive car ads, the FTC recently settled cases against two car dealers from Maryland [though not involving Keene] and Ohio. The dealers falsely advertised the cost or available discounts for their vehicles by: advertising discounts and prices that were not generally available to consumers, or misrepresenting that vehicles were available at a specific dealer discount when, in fact, the discounts were only available for particular versions of the vehicles, often one of the more expensive versions."
If you point out that such tactics aren't kosher to Keene's sales staff, they will argue with you. The advertised price was put forth in error by another party, and/or it involves rebates not available to all (or most!) buyers, and/or "it's just advertising."
But the bottom line is that if you can't trust a dealer's ads, you might not be able to trust anything else, either -- so I recommend staying away.
- Recommend this dealer? No
- Purchased a vehicle from this dealer? No