2012 Jeep Grand Cherokee Long Term Road Test

2012 Jeep Grand Cherokee SRT8: Is There Room for Another "Grand" Jeep?

February 22, 2013

2012 Jeep Grand Cherokee SRT8

It's only been around for roughly two decades, but the name "Grand Cherokee" has become almost as synonymous with Jeep as the name Wrangler. Much of that comes from the fact that the Grand Cherokee arrived right in time of the dawn of the modern SUV and has managed to stay relevant ever since.

On more than one occasion over that time period, however, there has been a rumor that Jeep was planning an even bigger Jeep, one that would offer three rows of seating. Usually those rumors were accompanied by the name Grand Wagoneer, the iconic nameplate that the Grand Cherokee effectively replaced

Those rumors are swirling once again, but does Jeep really need a bigger Grand Cherokee? I'm not so sure now that the current Jeep is finally the right size. There's plenty of room in the second row and a good amount of space in the cargo area, too. I even folded the second row recently and it swallowed a small couch.

Granted, anyone who needs a third row immediately crosses the Grand Cherokee off their list, but adding an even bigger Jeep at this point doesn't seem like the hole in the lineup that needs filling. Then again, a high-performance Grand Cherokee like our SRT8 was probably not one of those holes either.

Ed Hellwig, Executive Editor @ 20,211 miles


  • duck87 duck87 Posts:

    plans for the grand wagoneer seems to be an on-again, off-again affair, but if you want a three row Grand Cherokee NOW, you could look at its cousin, the Dodge Durango.

  • darthbimmer darthbimmer Posts:

    I understand the simplistic logic of, "Hey, other car companies have fullsize 3-row SUVs, we should be in that market, too!" But didn't Jeep's flop with the Commander several years ago demonstrate the flaws in that thinking?

  • legacygt legacygt Posts:

    Yes. If Jeep wants to expand it's lineup, there's is a logical direction. Look at the current lineup. I know each vehicle has it's nuances but most buyers get these things to move around people and stuff. Between the Compass, Patriot, Liberty (and Cherokee replacement), Wrangler and Grand Cherokee, they have 5 models that seat 5 passengers with base MSRP within about $10K of eachother. I know the Grand Cherokee can get much more expensive and the Compass can probably be purchased with the change in your pocket. But there's just not enough differentiation in the showroom to provide real options to average consumers. A 7 or 8 passenger vehicle with MSRP just north of $30K would start to stretch out the model range in a logical direction.

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