Balise Toyota

I went into Balise Toyota recently to looking at a 09 Toyota matrix. I sat down to start the paperwork while they looked at my car which I was trading in. They came back with an extremely low offer. When I inquired how they came up with the offer. They said it’s based of Edmunds. I said what about the Kelly blue book price. I was told that’s for insurance companies the price is inflated. Then why does every used car on the lot have the Kelly blue book price on their cars next to the Balise price. If the price is inflated then basically you’re telling me that you put the Kelly blue price there so you think you’re getting a good deal. But you’re actually paying full price. Plus they will give you next to nothing for your trade.