Edmunds.com Provides Complete Coverage for Detroit Auto Show With Contributions from Yahoo! Autos and NYTimes.com
FOR IMMEDIATE RELEASE
Edmunds.com Provides Complete Coverage for Detroit Auto Show With Contributions from Yahoo! Autos and NYTimes.com
Comprehensive coverage also promoted on AOL Autos, CompuServe and Netscape
Santa Monica, CA - January 22, 2004 - Edmunds.com, the premier online resource for automotive information, today announced that it is leading an initiative to provide complete coverage for the North American International Auto Show. The content is driven by the automotive experts at Edmunds.com with the help of Yahoo!® Autos and NYTimes.com Autos. Through Monday, February 2, visitors to AOL Autos, Compuserve, Edmunds.com, Netscape, NYTimes.com and Yahoo! Autos have access to this coverage, which includes videos, photographs and editorial articles capturing the introductions of dozens of concept cars and new production vehicles, as well as informative interviews with the leaders of many of the world's automakers. General Motors is the exclusive advertiser on the auto show pages.
Yahoo!'s poll technology enables Edmunds.com, NYTimes.com and Yahoo! Autos visitors to share their opinions online. Additionally, visitors to these sites can view the results from a Yahoo! Autos survey of auto show attendees in Detroit that provides the general public's opinion on what's hot in the automotive world. Also, all the network's sites are benefiting from the inclusion of The New York Times' articles and reporters' participation in a videotaped roundtable discussion of the show's highlights.
"We are pleased to be able to bring comprehensive auto show coverage not only to our own site's visitors, but also to automotive enthusiasts on the websites of these world-renowned companies," remarked Seth Berkowitz, Edmunds.com's Vice President of Business Development. "Many people wish they could attend the Detroit Auto Show, and now they can virtually."
About Edmunds
Edmunds.com is the premier online resource for automotive information. Its comprehensive set of data, tools and services, including Edmunds.com True Market Value® pricing, is generated by Edmunds Data Services and is licensed to third parties. Edmunds.com was named "best car research" site by Forbes ASAP, has been selected by consumers as the "most useful Web site" according to every J.D. Power and Associates New Autoshopper.com StudySM and was ranked first in the Survey of Car-Shopping Web Sites as reported by The Wall Street Journal. The company is headquartered in Santa Monica, California and maintains a satellite office in Troy, Michigan.
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