"2015 Most Popular on Edmunds.com" Awards Announced; Ford, Chevy and Toyota Big Winners
SANTA MONICA, Calif. — January 12, 2015 — Ford emerged as the most decorated automotive brand when car shopping site Edmunds.com today announced the winners of the second annual Most Popular on Edmunds.com Awards.
Ford secured a total of eight Most Popular on Edmunds.com Awards, edging out rival brands Chevrolet and Toyota, which earned seven and six awards, respectively. Ford's bounty marks the second year in a row that it has earned the most trophies, following its haul of ten Most Popular on Edmunds.com Awards in 2014.
Three brands — Hyundai, Maserati and Subaru — earned their first-ever Most Popular on Edmunds.com Awards today. The Hyundai Santa Fe won in the Midsize Crossover SUV category, the Maserati Ghibli won in the Premium Luxury Car category, and Subaru Forester won in the Compact Crossover SUV Category. The full list of award winners can be found at http://www.edmunds.com/car-reviews/most-popular-2015.html.
"The Most Popular on Edmunds.com Awards are particularly special because they're determined by our large audience of actual car shoppers," says Edmunds.com CEO Avi Steinlauf. "These awards offer a reliable reflection of which vehicles are being considered in the car shopping process."
The 2015 Most Popular on Edmunds.com Awards recognized a total of 69 vehicles across 23 segments. Winners were finalized by identifying the three new models in each vehicle segment with the highest total car-shopper consideration from January 2014 through October 2014. "Consideration" means for each new vehicle model the number of monthly unique visitors to the new car research and inventory pages on Edmunds.com's desktop site for that model.
Car buyers can find all of Edmunds.com's accolades for the cars on their shopping lists by visiting the site's awards page at http://www.edmunds.com/car-reviews/car-awards.html.
About Edmunds.com
Car-shopping website Edmunds serves nearly 18 million visitors each month. With Edmunds.com Price Promise®, shoppers can get an instant, upfront price for cars and trucks currently for sale at 10,000 dealer franchises across the U.S. Car shoppers can browse not only inventory listings at Edmunds.com and on its acclaimed apps, but also comprehensive car reviews, shopping tips, photos, videos and feature stories. Named by Maritz Research as one of the most trusted online consumer review sites — and the only automotive site listed in the top ten — Edmunds.com welcomes all car-shopping questions at our Help Center and on Twitter and Facebook. Based in Santa Monica with a satellite office in downtown Detroit, Edmunds.com can also be found on Pinterest, LinkedIn, Instagram, and Google+ and Flipboard.
