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    • Exterior color: Cutting EdgeCutting Edge
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Caldwell Toyota (1,587 mi away)4.96 out of 5 stars(96)
    • Five Star Dealer
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Conway, AR / 1,587 miles away from Atascadero, CA

    Cutting Edge 2024 Toyota Prius Prime XSE Premium FWD Continuously Variable (ECVT) 2.0L 4-Cylinder DOHC 16V VVT {features].

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU9R3039942
    Stock: 241331
    Listed since: 01-31-2025

    • Exterior color: Wind Chill PearlWind Chill Pearl
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Caldwell Toyota (1,587 mi away)4.96 out of 5 stars(96)
    • Five Star Dealer
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Conway, AR / 1,587 miles away from Atascadero, CA

    Pearl 2024 Toyota Prius Prime XSE Premium FWD Continuously Variable (ECVT) 2.0L 4-Cylinder DOHC 16V VVT {features].

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU1R3036579
    Stock: 241315
    Listed since: 01-02-2025

    • Exterior color: Guardian GrayGuardian Gray
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Bommarito Toyota (1,676 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Hazelwood, MO / 1,676 miles away from Atascadero, CA

    Sale Price does not include $585 dealer fee.

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU5R3038660
    Stock: T241196

    • Exterior color: Guardian GrayGuardian Gray
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Victory Toyota of St. Louis (1,677 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Saint Louis, MO / 1,677 miles away from Atascadero, CA

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACUXR3037035
    Stock: 8637035
    Listed since: 11-15-2024

    • Exterior color: Wind Chill PearlWind Chill Pearl
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Supreme Toyota of Hammond (1,775 mi away)1 out of 5 stars(1)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Hammond, LA / 1,775 miles away from Atascadero, CA

    White 2024 Toyota Prius Prime XSE Premium FWD Continuously Variable (ECVT) 2.0L 4-Cylinder DOHC 16V VVT

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU4R3034521
    Stock: T25877
    Listed since: 09-21-2024

    • Exterior color: Guardian GrayGuardian Gray
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Bohn Toyota (1,811 mi away)5 out of 5 stars(4)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Harvey, LA / 1,811 miles away from Atascadero, CA

    Navigation, Sunroof, Heated/Cooled Seats, Premium Sound System, Alloy Wheels, HEATED REAR SEATS, ADVANCED TECHNOLOGY PACKAGE, Power Liftgate. Guardian...

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACUXR3031557
    Stock: R3031557
    Listed since: 09-21-2024

    • Exterior color: Reservoir BlueReservoir Blue
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Toyota of Louisville (1,923 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Louisville, KY / 1,923 miles away from Atascadero, CA

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU9R3038709
    Stock: 4040300
    Listed since: 01-15-2025

    • Exterior color: Wind Chill PearlWind Chill Pearl
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Sunshine Toyota (1,948 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Battle Creek, MI / 1,948 miles away from Atascadero, CA

    In-Stock and available. Prius PrimeXSE with the Advanced Tech Package. Toyota Lease Rebate available - $4500 (must lease - ends 3/31/25).Sunshine ...

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU7R3039311
    Stock: N26511
    Listed since: 02-12-2025

    • Exterior color: Cutting EdgeCutting Edge
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • AutoNation Toyota Thornton Road (2,041 mi away)4.55 out of 5 stars(20)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Keyless Entry/Start
    • Upgraded Headlights
    Close

    Located in Lithia Springs, GA / 2,041 miles away from Atascadero, CA

    Navigation System,Lane Keeping Assist,Keyless Start,Black/Red; Softex Seat Trim,Cutting Edge

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU6R3039543
    Stock: R3039543
    Listed since: 02-05-2025

    • Exterior color: Wind Chill PearlWind Chill Pearl
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • AutoNation Toyota Thornton Road (2,041 mi away)4.55 out of 5 stars(20)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Keyless Entry/Start
    • Upgraded Headlights
    Close

    Located in Lithia Springs, GA / 2,041 miles away from Atascadero, CA

    Navigation System,Lane Keeping Assist,Keyless Start,Black/Red; Softex Seat Trim

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU4R3039119
    Stock: R3039119
    Listed since: 01-27-2025

  • New Listing
    • Exterior color: Reservoir BlueReservoir Blue
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Summit Toyota (2,136 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Akron, OH / 2,136 miles away from Atascadero, CA

    Price Includes POWERTRAIN FOR LIFE COVERAGE (see dealer for details) ToyotaCare is a no cost maintenance plan with 24-hour roadside assistance. The To...

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU8R3039415
    Stock: R1075
    Listed since: 04-24-2025

    • Exterior color: Cutting EdgeCutting Edge
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Superior Toyota (2,148 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Parkersburg, WV / 2,148 miles away from Atascadero, CA

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU4R3031067
    Stock: 5583

    • Exterior color: Cutting EdgeCutting Edge
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • L & S Toyota of Beckley (2,177 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Beckley, WV / 2,177 miles away from Atascadero, CA

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU7R3030396
    Stock: 24560
    Listed since: 10-30-2024

    • Exterior color: Guardian GrayGuardian Gray
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Team Toyota (2,188 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Steubenville, OH / 2,188 miles away from Atascadero, CA

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU1R3030877
    Stock: KI409
    Listed since: 10-28-2024

    • Exterior color: Midnight Black MetallicMidnight Black Metallic
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Mike Johnsons Hickory Toyota (2,194 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Keyless Entry/Start
    • Upgraded Headlights
    Close

    Located in Hickory, NC / 2,194 miles away from Atascadero, CA

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU5R3037802
    Stock: 64130
    Listed since: 01-07-2025

    • Exterior color: Guardian GrayGuardian Gray
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Mike Johnsons Hickory Toyota (2,194 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Keyless Entry/Start
    • Upgraded Headlights
    Close

    Located in Hickory, NC / 2,194 miles away from Atascadero, CA

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU4R3035118
    Stock: 63957
    Listed since: 12-06-2024

    • Exterior color: Midnight Black MetallicMidnight Black Metallic
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Mike Johnsons Hickory Toyota (2,194 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Keyless Entry/Start
    • Upgraded Headlights
    Close

    Located in Hickory, NC / 2,194 miles away from Atascadero, CA

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU6R3039011
    Stock: 64264
    Listed since: 01-27-2025

    • Exterior color: Reservoir BlueReservoir Blue
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Midlands Toyota (2,238 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Sunroof/Moonroof
    • Keyless Entry/Start
    Close

    Located in Columbia, SC / 2,238 miles away from Atascadero, CA

    Blue 2024 Toyota Prius Prime XSE FWD Continuously Variable (ECVT) 2.0L 4-Cylinder DOHC 16V VVTTHIS VEHICLES INCLUDE THE FOLLOWING FEATURES: 4-Wheel Di...

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU4R3035605
    Stock: R3035605
    Listed since: 12-18-2024

    • Exterior color: Midnight Black MetallicMidnight Black Metallic
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Coggin Toyota at the Avenues (2,285 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Keyless Entry/Start
    • Upgraded Headlights
    Close

    Located in Jacksonville, FL / 2,285 miles away from Atascadero, CA

    *Backup Camera* *Heated Front Seats* This 2024 Toyota Prius Prime XSE is Midnight Black Metallic with a Black/Red interior. This Toyota Prius Prime XS...

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU2R3037966
    Stock: CTA243329
    Listed since: 01-20-2025

    • Exterior color: Midnight Black MetallicMidnight Black Metallic
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Coggin Toyota at the Avenues (2,285 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Keyless Entry/Start
    • Upgraded Headlights
    Close

    Located in Jacksonville, FL / 2,285 miles away from Atascadero, CA

    *Backup Camera* *Heated Front Seats* This 2024 Toyota Prius Prime XSE is Midnight Black Metallic with a Black/Red interior. This Toyota Prius Prime XS...

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU1R3039238
    Stock: CTA243353
    Listed since: 01-28-2025

    • Exterior color: Midnight Black MetallicMidnight Black Metallic
    • Interior color: Black and Red leatheretteBlack and Red leatherette
    • 4cyl automatic
    • Coggin Toyota at the Avenues (2,285 mi away)
    • Back-up camera
    • Bluetooth
    • Navigation
    • Keyless Entry/Start
    • Upgraded Headlights
    Close

    Located in Jacksonville, FL / 2,285 miles away from Atascadero, CA

    *Backup Camera* *Heated Front Seats* This 2024 Toyota Prius Prime XSE is Midnight Black Metallic with a Black/Red interior. This Toyota Prius Prime XS...

    Features and Specs:

    48 Combined MPG (50 City/47 Highway)

    Listing Information:

    VIN: JTDACACU6R3037064
    Stock: CTA243312
    Listed since: 01-09-2025

Showing 43 - 63 out of 144 listings

Consumer Reviews for the Toyota Prius Prime

Read recent reviews for the Toyota Prius Prime
Overall Consumer Rating
4.8 out of 5 stars13 Reviews
Write a vehicle reviewSee all 13 reviews
  • 5 star
    (85%)
  • 4 star
    (15%)
  • 3 star
    (0%)
  • 2 star
    (0%)
  • 1 star
    (0%)
5 out of 5 stars

Handles well, great MPG’s and quick

Dillon, 04/23/2024
2023 Toyota Prius Prime XSE 4dr Hatchback (2.0L 4cyl gas/electric plug-in hybrid CVT)
I’m 6’2” and 230 pounds and I do not have issues getting in and out of the car. I do a lot of driving and the driver’s seat is comfortable, I’ve only been in the passenger seat once and it was adequate. I like the plug-in hybrid and typically get about 45 miles out of the battery. I had a 2021 RAV4 prime and was always surprised how noisy the engine could be and hoped that issue would be … corrected in this car, but unfortunately not so. While cruising on the highway, the engine is not that noticeable but with any acceleration it is surprisingly noisy. The ground clearance is almost an inch higher than the previous generation making oil changes with small ramps a piece of cake.
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TrimMPGEngineStarting Price
2024 Toyota Prius Prime XSE Premium 4dr Hatchback (2.0L 4cyl gas/electric plug-in hybrid CVT)50 - 474-cylinders (plug-in hybrid)$42,958
2024 Toyota Prius Prime XSE 4dr Hatchback (2.0L 4cyl gas/electric plug-in hybrid CVT)50 - 474-cylinders (plug-in hybrid)$38,267

More about the Toyota Prius Prime

Edmunds has 144 New Toyota Prius Primes for sale near you, including a 2024 Prius Prime XSE Hatchback and a 2024 Prius Prime XSE Premium Hatchback ranging in price from $38,267 to $44,482.

How much is a new 2024 Toyota Prius Prime in Atascadero, CA?

A new 2024 Toyota Prius Prime starts at $38,267 (including destination charge) in Atascadero, CA. Prices will go up based on the trim level you choose and any options you add. Keep in mind that prices can also vary from one state to another and even from one dealership to the next.

How much does a 2024 Toyota Prius Prime Hatchback cost in Atascadero, CA?

A new 2024 Toyota Prius Prime Hatchback starts at $38,267 in Atascadero, CA. Prices will vary depending on what trim level you choose. Each state may have different pricing, so make sure you enter your correct ZIP code on Edmunds.
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