2023 Ford Bronco Sport Badlands 4dr SUV AWD (2.0L 4cyl Turbo 8A)
Initially when the "baby" Bronco came out, I was not sure about the looks or the stance, as time went by and more of them appeared on the road, I became enamored albeit skeptical about owning one.
After a couple of weeks and 300 miles, I must say I am impressed by its ride quality, even with the Badlands pkg., the ride is smooth and quiet. The power of the 2.0 L 4 is sufficient to … propel this little colt up the hills and the eight-speed transmission is seamless., That is until you opt for the ECO mode, then the shifting is more noticeable, and it seems to hunt for gears on takeoff. I do not notice this in NORM or SPORT mode, and with no inclement weather to test the SLIPPERY mode on, I cannot speak to how it performs in that mode. The other G.O.A.T modes I have not tried, and probably never try the "rock crawl" mode voluntarily.
The interior is perhaps a little plastic, and I am not a fan of the screen standing above the dash, it will grow on me I imagine as time passes. Unlike other reviews, I do not think it looks cheap, no it is not the quality of the Lariat pick-up I traded in on it, nor was it close to the 80K I paid for the truck. Ford's attempt to balance between the weekend outdoor enthusiast and the daily driver like me is well executed in my opinion. The easily cleaned materials are appreciated as I have aged and less able to spend hours cleaning my vehicles. If you want all the upscale interior treatments, the Outer Banks version will be the better option, otherwise the Premium Pkg. added to the Badlands will come with most of the treatments. Beware it adds 10K to the price tag when all is said and done.
I balanced what I really care about, the larger engine and more capable AWD system, along with an intent to stay as close to 40K as possible. I think it does well in meeting my needs in those regards.
What are the things I like the most:
Build quality is impressive. Little to no squeaking plastic parts driving down the road. Engine performance is awesome for a four cyl. This from a diesel engine guy who always opts for 8 cylinders. Looks are pretty spot on, enough of the original Bronco cues to take me back to 1966, and yes, I remember the original Bronco quite well. The interior layout is done well, everything is easy to reach and the knobs for the radio and the HVAC are appreciated. Trying to work on a touchscreen alone, is not my thing to be certain.
What do I not like:
The rotary gear selector! I would much prefer a lever. I am forever trying to rotate the wrong way when going from D to R and the fact that I have to confirm N every time I am at a drive-thru line is irritating. WHY does it not stay in the mode I select from the G.O.A.T menu or keep the Start/Stop function turned off? You must reselect every time you re-start the car. I have read the manual front to back and can find no way to make it do these things.
Ford, it is just programming, write an extra couple of lines of code so these items will stay engaged till the driver opts otherwise.
Overall, vehicles are always subjective. What I dislike or like, you may or may not. What is comfortable for me, may or may not be for you. One should always evaluate from the drivers' seat before signing.
I was not originally thinking about the 'baby" Bronco when the time came to move from my F-250 to something more manage and practical to my old age self, the full-size version was more what I had in mind. How did I end up with the mini size?
The added cost of the full-size version is due to the nature of its core market, those who take them off-road and are serious about their outdoor activities. This was never my intention, nor is it my lifestyle these days.
No need to remove the tops, or doors. Nor do I feel the need to impress the neighbors with a vehicle that will never do what it was designed, and I paid for it to do. How many people own big trucks and pull nothing but their butts around?
When all is needed is a comfortable, capable AWD SUV, that is not too much SUV or mini-van, this little colt fits the corral neatly and without too much pain either at the dealership of the pump. Easy to tie to the hitching post as well, much easier than 26' of 3/4 ton truck!
edmundsTESTEDThe Edmunds Vehicle Testing Team evaluates a fresh batch of vehicles every week, pairing objective assessments at our test track with real-world driving on city streets, freeways and winding roads. The data we gather results in our Expert Ratings. They’re based on 30-plus scores that cover every aspect of the automotive experience.