High Impact - Editorial

High Impact - Editorial

Client Deliverables

  • Desktop & Tablet: 658x288
  • Mobile: 358x221
    • Third-party tag

Photo Dimension

  • Desktop & Tablet: 658x288
  • Mobile: 358x221


Creative must include at least one vehicle.
Photo/image should not include borders.
Lifestyle photos with people in real or imagined settings accepted.

File Type

  • Static files only: JPG/GIF/PNG
  • HTML/Flash/SWF not accepted.
  • Rich Media, Animation, Expansion, Video, Audio not allowed.

File Size

  • 50k max initial load only.
  • Subsequent loads not allowed.

Ad Labeling

Labeling language and placement designated by Edmunds.

Click Strategy

Click in or out

Ad Serving

Desktop & Tablet: 610x343 (3rd Party Tags)
Mobile: 358x221 (3rd Party Tags)


Client 1x1 impression pixel.
Client click tracking tag (one total).
Any additional tracking pixels (e.g., viewability, etc.) not accepted.
Creative assets must not write cookies to the user's computer (including Local Shared Objects, i.e., Flash Cookies).
By delivering creative to Edmunds the client will be representing and warranting no cookies will be written by such creative assets.


Desktop, Tablet & Mobile

Creative Deadline

Assets must be provided no later than 15 business days prior to launch.