2012 Fiat 500 Sport: The Gym Rats Want One
November 27, 2011
Today, I parked the Fiat 500 Sport in front of the storefront gym where I punish myself a couple times a week. (That's one of Long Beach's site-specific bike racks in the photo). The car set off a conversation between my trainer and one of his other clients. They both like the Fiat 500 and appreciate its inherent Italian-ness. They're rooting for its success in the U.S. and pooh-poohed the notion that it was only for women, J.Lo advertising notwithstanding. "Nah," they said. "That's just marketing."
Excellent, I thought to myself. Here's first-hand proof that men and Fiat 500 are not natural enemies. Because these are guy-guys. One-more-rep, what-a-gorgeous-girl, what-a-great-game-Alabama-played kind of guys.
But as they talked, the conversation turned to mods they'd like to see on the car. How you could make it a little racier. Stripe it, and maybe put some fat tires on it. A little more power, if necessary. Before I knew it, they were building an Abarth.
I told them that the real Fiat 500 of their dreams was coming soon.That it had a scorpion badge was the icing on the cake. They smiled like maniacs.
Carroll Lachnit, Features Editor @9,917 miles.