Ram 1500 Rumble Bee Concept Debuts at 2013 Woodward Dream Cruise | Edmunds

Ram 1500 Rumble Bee Concept Debuts at 2013 Woodward Dream Cruise


Just the Facts:
  • The Ram 1500 Rumble Bee concept pickup truck, complete with a yellow-and-black paint treatment and a real bee embedded in the transmission knob, debuted on Saturday at the 2013 Woodward Dream Cruise in Michigan.
  • The concept is equipped with a 395-horsepower 5.7-liter Hemi V8 engine and an eight-speed automatic transmission.
  • The concept is inspired by the Super Bee muscle car of the late 1960s.

AUBURN HILLS, Michigan — The Ram 1500 Rumble Bee concept pickup truck, complete with a yellow-and-black paint treatment and a real bee embedded in the transmission knob, debuted on Saturday at the 2013 Woodward Dream Cruise in Michigan.

When asked if the truck was headed for production, Nick Cappa, a Ram spokesman, said: "There is a strong fan base with Rumble Bee. We'll be looking at the reaction at Dream Cruise and at the comments afterwards. Never say never."

The concept is inspired by the Super Bee muscle car of the late 1960s.

The debut marks the first time that a concept vehicle was unveiled at the popular event.

The truck's details include "Drone Yellow" exterior paint with black trim. Oversized 24-inch wheels round out the package. The cabin gets leather sport mesh seats. Two buttons below the transmission's rotary shift knob, which features an actual insect encased in epoxy resin, control exhaust cutouts to bypass the Mopar cat-back dual-exhaust system.

The concept, which is spun off the 2013 Ram 1500 R/T, is equipped with a 395-horsepower 5.7-liter Hemi V8 engine and eight-speed automatic transmission.

The Ram Truck Brand introduced the Rumble Bee 10 years ago.

Edmunds says: The pressure undoubtedly will be on Chrysler to see this concept through to reality.

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