Nissan Dealers Jump on National Drive Electric Week Bandwagon | Edmunds

Nissan Dealers Jump on National Drive Electric Week Bandwagon


Just the Facts:
  • This is National Drive Electric Week, with pro-electric-car events and educational sessions being held in cities all over the country.
  • New River Auto Mall in Hardeeville, South Carolina, and its Hilton Head Nissan outlet is one dealer that will have a booth and information about the Nissan Leaf electric car during local activities on September 20.
  • Another participant is Fred Anderson Nissan in Asheville, North Carolina.

HARDEEVILLE, South Carolina Electric cars aren't just interesting to people in Los Angeles and Seattle; all over the United States this week, people are flocking to events during Drive Electric Week, September 15-21.

Here in this small town 20 miles east of the Hilton Head Island resort area, local multi-brand dealer New River Auto Mall and its Hilton Head Nissan outlet are preparing to participate as a sponsor of an all-day event on September 20.

Six Nissan Leafs, along with three Chevrolet Volts, two Tesla Model S sedans, and six other electric cars will be there for the public to look at and learn about. Nissan is the exclusive auto company sponsor of the nationwide EV celebration, marketing its Nissan Leaf electric car.

New River Auto Mall had hoped to offer free test drives of the Nissan Leaf, marketing manager Jill Jauch told Edmunds.

However, she said, "We're having trouble keeping them in stock."

A satisfied customer who bought a Leaf encouraged New River to participate in the Drive Electric event, so the dealer will have a booth, give out information on the Leaf and take appointments for test-drives, and offer registration to win a gift basket.

The same holds true at Anderson Nissan in Asheville, North Carolina, where sales director Nick Tasios told Edmunds, "We've only got one Leaf here, and it's going to be sold in about two hours."

Anderson Nissan was urged to sponsor the electric-car day by a customer whose Leaf came from the dealership, Tasios said.

So the dealer will be participating as a sponsor and information provider at the local event on September 21, where 25 vehicles — including 13 Nissan Leaf cars — will be on hand, provided by their owners.

There are 149 Drive Electric Week events scheduled all over the United States this week.

Edmunds says: These dealers will surely be meeting some prospective customers as EV fever spreads to new places.

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