DETROIT — March Madness isn't just for college basketball. This month automakers are driving to the hoop with early spring incentives that can mean big savings for smart car shoppers.
Subaru is celebrating the coming warm weather with its Love Spring Event. Special finance and lease offers include zero-percent financing on such models as the 2016 Legacy and Impreza sedans, a $229 per month lease on a 2016 Forester SUV and a $289 per month lease on a 2016 Outback wagon.
Cadillac invites shoppers to "Make This Spring a Time to Get Ahead" with lease deals like $299 per month on a 2016 ATS sedan, $429 per month on a 2016 CTS sedan, $329 per month for a 2016 SRX crossover or $799 per month for a 2016 Escalade SUV.
Dodge and Jeep are getting into the season with their Spring Clearance Events. Offers include a $299 per month lease on a 2016 Dodge Challenger SXT coupe and a $369 per month lease on a 2016 Dodge Durango SUV.
The Hyundai Seize the Moment Sales Event provides savings like a $179 per month lease on the new 2017 Elantra compact sedan, a $199 per month lease on a 2016 Tucson compact SUV, zero-percent financing on a 2016 Sonata midsize sedan or 0.9 percent financing on a 2017 Santa Fe Sport SUV.
With the Toyota 1 for Everyone Sales Event, shoppers will find such deals as zero-percent financing on a number of models, as well as the choice of $1,000 cash back or a $159 per month lease on a 2016 Corolla sedan, $1,500 cash back or a $179 per month lease on a 2016 Camry sedan and $500 cash back or a $199 per month lease on a 2016 RAV4 SUV.
Buyers can count on the Volkswagen Safety in Numbers Event to provide incentives like zero-percent financing, plus an additional $1,250 reward card, for the purchase of a 2016 Passat sedan. Other offers include special finance, cash-back and lease deals on such models as the 2016 Jetta sedan, CC sedan and Beetle hatchback.
There are also a number of mad March savings being promoted for truck shoppers this month.
For example, GMC is holding its Pro Grade Event, which offers an $8,262 total value package on a 2016 Sierra 1500 pickup, a $249 per month lease on a 2016 Canyon pickup, a $2,000 cash allowance on a 2016 Yukon SUV, zero-percent financing on a 2016 Acadia SUV and a lease for $199 per month on a 2016 Terrain SUV.
Chevrolet has declared March to be Truck Month and is tempting shoppers with deals like a $7,500 total value package, plus a $1,000 bonus tag cash allowance, on select 2016 Silverado 1500 pickups in stock.
Note that most of these deals are limited-time offers, some apply only to the oldest vehicles currently in stock, and some are available only to existing customers. Also, offers can vary according to geographic area, trim level of the vehicle, the customer's credit rating and specific lease or financing terms.
Edmunds says: See your local dealer for even more March special offers.