Buick Dealerships Kick Off Test-Drive Program To Benefit Students | Edmunds

Buick Dealerships Kick Off Test-Drive Program To Benefit Students


Just the Facts:
  • Buick dealerships in 100 communities across the U.S. are participating in the "Drive For Your Students" event.
  • The program is designed to offset the rising costs of after-school programs and reduce local deficits.
  • The initiative hooks up Buick dealerships with public high schools.

DETROIT — Buick dealerships in 100 communities across the U.S. are participating in the "Drive For Your Students" event, General Motors announced on Thursday.

The program is designed to offset the rising costs of after-school programs and reduce local deficits, the automaker said.

The initiative hooks up Buick dealerships with public high schools.

"Through 'Drive For Your Students,' dealers and schools will work together to host grassroots test-drive events, through which Buick will donate money for each test drive taken at the event, up to $10,000 per event to be shared among participating schools," GM said in a statement.

The program was piloted in six communities in May at dealerships including Freeman Buick GMC in Texas.

Students will help to host the drive events and gain "valuable real-world experience in helping dealers plan, coordinate and execute events," GM said.

Bob DeJonge, director of athletics for the Keller Independent School District in Texas said the program will help students "build their resumé with relevant work experience."

Buick has put a premium on academics and achievement, most notably through the Buick Achievers Scholarship Program, which has provided nearly $28 million in scholarships to U.S. students.

Edmunds says: This program will roll out gradually through the end of the year. Keep in touch with your local Buick dealership to find out if the program will be available in your area.

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