2016 McLaren 570S To Arrive at Dealerships in November; U.S. Strategy Detailed | Edmunds

2016 McLaren 570S To Arrive at Dealerships in November; U.S. Strategy Detailed

WOKING, England McLaren Automotive said U.S. deliveries of its new entry-level 2016 McLaren 570S midengine sports car will begin this November at McLaren dealerships. Previously, McLaren said the car was expected here by the end of the year.

Prices start at $184,900 for the coupe. A companion model, the 570S Spider convertible, will join the coupe in 2017, the company confirmed.

A third model, which has yet to be identified, will be introduced in fall 2016.

McLaren also said the less expensive 540C, unveiled earlier this year at the 2015 Shanghai Auto Show, will not be sold in the U.S.

The 2016 McLaren 570S anchors the company's more affordable Sport Series, which is intended to extend the brand's reach and boost its sales volume. Unveiled earlier this year at the 2015 New York Auto Show, the 570S competes with such performance models as the Audi R8, the Mercedes-AMG GT and the Porsche 911 Turbo.

In the middle-tier Super Series, the company in late summer will start deliveries of the 2016 McLaren 675LT, a more powerful, limited-edition development of the 650S that has already sold out its initial run of 500 cars. The 675LT was unveiled earlier this year at the 2015 Geneva Auto Show.

In the top-tier Ultimate Series, the McLaren P1 hybrid supercar this year will end a limited-production run of 375 cars, all of which have been sold. McLaren meanwhile has just begun building the formidable 1,000-horsepower P1 GTR, which was unveiled earlier this year at the Geneva show.

The brand currently has 17 dealers in the U.S. and Canada, according to the McLaren retailer locator.

The U.S. is the company's largest market, accounting for 30 percent of global sales in 2014. The company said it delivered 1,649 cars last year and aims to be selling 4,000 annually by the end of 2017 following the launch of the less expensive 570S Sports Series models.

Edmunds says: McLaren continues to populate its range of midengine sports cars and supercars and is proving popular in the U.S. despite being considerably less well known than Ferrari.

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