DETROIT — The 2016-'17 Buick Envision midsize crossover is aimed squarely at young families in a new advertising campaign.
One commercial shows a dad trying to lull his child to sleep with a drive in the Envision. But the ride is so exciting that the child doesn't nod off. Later, the two fall asleep at the kitchen table.
The 2016 Envision starts at $42,995 for the base Premium model. A Premium II model is priced at $45,635, including shipping. Both of those versions are equipped with all-wheel drive and a 2.0-liter turbocharged four-cylinder engine.
Buick is rolling out high-end models first for an abbreviated 2016 model year.
The base 2017 Envision with a hands-free liftgate, foglamps and projector-beam halogen headlights starts at $34,990.
Edmunds says: Buick is hoping young families will put the 2016-'17 Envision on their consideration lists.