2015 Subaru Outback Ad Campaign Focuses on Going Places | Edmunds

2015 Subaru Outback Ad Campaign Focuses on Going Places


Just the Facts:
  • The new advertising campaign for the 2015 Subaru Outback wagon "focuses on going where you've never been,? the automaker said.
  • The two TV spots highlight the Outback's ability to take its owners off the beaten path.
  • The "Bison? ad stars an indifferent kid and a parent who's determined to show him America's natural wonders.

CHERRY HILL, New Jersey The new advertising campaign for the 2015 Subaru Outback wagon "focuses on going where you've never been,” Subaru said.

The two TV spots highlight the Outback's ability to take its owners off the beaten path.

The "Bison” ad stars an indifferent kid and a parent who's determined to show him America's natural wonders.

"Memory Lane” is all about a family finding its roots.

The fifth-generation Outback debuted at the 2014 New York Auto Show.

The Outback competes with the Ford Escape, GMC Terrain, Jeep Cherokee and Toyota Highlander.

Edmunds says: A couple of sweet Subaru Outback commercials that should strike the right chord with families.

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