2012 BMW X3: At the Wedding of the Century
July 24, 2012
Like most of the long-term test fleet, the BMW X3 found its way last weekend to the Wedding of the Century. And it did great doing it.
No complaints about the package, because the upright passenger seating keeps everybody from getting wrinkled, and apparently this is really important since you're wearing stuff that not only hasn't been worn in this company before but also something that isn't even entirely familiar to said company. Or so I'm told, as apparently my otherwise extensive experience has so far left me unfamiliar with these rules of wedding behavior.
But really, the thing I noticed is that the BMW X3 didn't look dowdy in the parking lot like some boring old BMW sedan, which is something that is worn everywhere and is entirely too familiar.
Every time I see our BMW X3, it seems both fresh and striking. Every time I see a post-Bangle BMW sedan, it looks like another piece of sausage from the same sausage from which BMW makes all its sedans these days. It's as if the challenges of sports-utility package bring out the best in the BMW designers, while the sedan package has so much brand baggage that it can't move forward.
When you're in the company of the BMW X3, you feel pretty snappy and fashion forward. Everything else looks as dowdy as Queen Elizabeth II.
It's no wonder that our Erin Riches took the BMW X3 away from us for her post-wedding road trip with her new husband Loren.
Michael Jordan, Executive Editor, Edmunds.com @ 11,154 miles