Edmunds.com Offers Live Webcast of Thought-Provoking "Truly Safe?" Car Safety Conference

Edmunds.com Offers Live Webcast of Thought-Provoking "Truly Safe?" Car Safety Conference


Edmunds.com Offers Live Webcast of Thought-Provoking "Truly Safe?" Car Safety Conference

SANTA MONICA, Calif. — May 21, 2011 — Edmunds.com, the premier online resource for automotive information, today released the live webcast link for its first-ever Automotive Safety Conference on Tuesday, May 24. A live stream of the conference, which will feature counter-intuitive insights from fascinating researchers as well as updates from the safety establishment, will be available online at http://www.autoobserver.com/2011-car-safety-conference/webcast.html.

Viewers watching the conference online will also have the opportunity to participate by sending questions or comments. Conference moderators will accept feedback and questions at conference@edmunds.com before and during the webcast. Viewers are also encouraged to post their thoughts on Facebook at http://www.facebook.com/edmunds or by tweeting @edmunds using the #safetycon hashtag.

The safety conference promises to examine the issue of automotive safety from several new — and perhaps controversial — perspectives. Some of these visionary ideas, which are also documented in Edmunds.com's Car Safety Library, include:

  • "The principles of "shared space" challenge many long-standing assumptions about the meaning of safety, and the use of familiar highway engineering such as traffic signals, curbs and barriers." (Ben Hamilton-Baillie, Architect, urban designer and movement specialist)
  • "Having your eyes on the road is not the same as having your brain focused on the road. And the health of the driver is an important factor, as the perfectly healthy 75-year-old is far more capable of driving a car than a 60-year-old suffering from Type 2 diabetes or cardiovascular disease and taking medication that would affect cognition, decision making, speed of processing." (Bryan Reimer, Associate Director of the New England University Transportation Center and Research Scientist in the Massachusetts Institute of Technology AgeLab)
  • "While evaluating the effectiveness of new high-tech crash avoidance features, we need to remember that other, lower-tech road design, traffic law, and vehicle improvements also can prevent crashes and injuries." (Adrian Lund, President of Insurance Institute for Highway Safety)

A full schedule and list of speakers at next Tuesday's safety conference can be found at http://www.autoobserver.com/2011-car-safety-conference/program.html.

For updates on automotive industry news and analysis, please sign up to receive the AutoObserver.com newsletter at http://www.edmunds.com/newsletter.

About Edmunds (http://www.edmunds.com/help/about/index.html)

Edmunds publishes Web sites that empower, engage and educate automotive consumers, enthusiasts and insiders. Edmunds.com, the premier online resource for automotive information, launched in 1995 as the first automotive information Web site and hosts the most established automotive community online. Its mobile site, accessible from any smartphone at www.edmunds.com, makes car pricing and other research tools available for car shoppers at dealerships and otherwise on the go. InsideLine.com is the most-read automotive enthusiast Web site. Its mobile site, accessible from any smartphone at www.insideline.com, features the wireless Web's highest quality car photos and videos. AutoObserver.com provides insightful automotive industry commentary and analysis. Edmunds is headquartered in Santa Monica, California, and maintains a satellite office in suburban Detroit. Follow Edmunds.com on Twitter@edmunds and fan Edmunds.com on Facebook at http://www.facebook.com/edmunds.

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