FOR IMMEDIATE RELEASE
Edmunds.com Deals of the Month Now Include Lease and Finance Programs
SANTA MONICA, Calif. — November 21, 2007 — Edmunds.com, the premier online resource for automotive information, today announced a significant enhancement to its True Market Value® (TMV®) Deals of the Month.
The TMV® Deals of the Month is Edmunds.com's list of the deals that currently offer the most savings to consumers for new cars, trucks and SUVs.
Previously, TMV® Deals of the Month presented Edmunds.com's determination, for each of seven vehicle categories, the vehicles that currently constitute the "best deals," assuming the consumer is paying cash for the vehicle and taking into account the relative brand strengths of the vehicles in the category. This month, Edmunds.com has added the best deals assuming that consumers take advantage of either special loan (i.e., APR) or lease programs.
In all cases, Edmunds.com calculates the savings by comparing the current TMV® price of each vehicle (after giving effect to such programs, when applicable) to its current MSRP.
"It can be difficult for consumers to find and compare deals, especially since prices and incentives change often," said Jessica Caldwell, Manager, Edmunds.com's Pricing and Industry Analysis. "We are the only Web site that provides consumers with comprehensive information on the best deals available, whether they are looking to buy or lease."
Deals currently listed among Edmunds' TMV® Deals of the Month include:
- 2008 Ford F-150 XL 4dr SuperCrew 4WD Styleside 6.5ft SB: 2.9% - 6.9% APR up to 72 months or $1500 Customer Cash
- 2008 Mazda Mazda5 Grand Touring 4dr Minivan: $288 per month lease for 24 months
- 2008 Nissan Altima Hybrid 4 dr Sedan: 1.9% - 3.9% APR up to 60 months
- 2008 Subaru Legacy 2.5 I Special Edition 4dr Sedan AWD: $195 per month for 24 months
- 2008 Volkswagen Rabbit S 2dr Hatchback: 2.9% -4.9% APR up to 60 months or $249 per month for 39 months
"With the upcoming Thanksgiving and Christmas holidays, we expect that auto manufacturers will offer deals that help pump up sales," said Philip Reed, Edmunds.com's Senior Consumer Advice Editor and author of Strategies for Smart Car Buyers.
Edmunds.com's TMV Deals of the Month only takes into account national incentives and rebates. For information on regional deals, visit Edmunds' Incentives and Rebates section at http://www.edmunds.com/car-incentives/.
About Edmunds Inc. (http://www.edmunds.com/about/)
Edmunds Inc. publishes four Web sites that empower, engage and educate automotive consumers, enthusiasts and insiders. Edmunds.com, the premier online resource for automotive consumer information, launched in 1995 as the first automotive information Web site. Its most popular feature, the Edmunds.com True Market Value®, is relied upon by millions of people seeking current transaction prices for new and used vehicles. Edmunds.com was named "Best Car Research Site" by Forbes ASAP, has been selected by consumers as the "Most Useful Web Site" according to every J.D. Power and Associates New Autoshopper.com Study(SM), was ranked first in the Survey of Car-Shopping Web Sites by The Wall Street Journal and was rated "#1" in Keynote's study of third-party automotive Web sites. Inside Line launched in 2005 and is the most-read automotive enthusiast Web site. CarSpace launched in 2006 and is an automotive social networking Web site. AutoObserver.com launched in 2007 and provides insightful automotive industry commentary and analysis. Edmunds Inc. is headquartered in Santa Monica, California, and maintains a satellite office in suburban Detroit.